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Daily MarTech Roundup: Latest News, Insights, Funding and Updates

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Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from TTEC Holdings, Zendesk, Trulioo, Zoomd Technologies Ltd, and HotSwitch.

TTEC Enters Into Strategic Partnership with Pega to Accelerate Digital Transformation Across the Contact Center

TTEC Holdings, Inc., a leading digital customer experience technology and services company focused on the design, implementation and delivery of trans formative solutions for many of the world’s most iconic and disruptive brands, announced a strategic partnership with Pegasystems, Inc., the software company empowering digital transformation at the world’s leading enterprises. This partnership will empower clients with industry-leading digital transformation solutions to optimize customer experiences within their contact centers.

Zendesk Releases Annual State of Messaging 2020 Report

Zendesk, Inc. released State of Messaging 2020, the third annual report featuring expert commentary and in-depth analysis of the biggest trends in conversational business and the rapidly evolving messaging industry. The report combines interviews with more than two dozen customer experience product, sales, and marketing leaders from companies like Google, Twitter, Hootsuite, Birchbox, and more, with original Zendesk research and third-party data to provide insights into how messaging is changing the face of business.

Trulioo GlobalGateway Expands with Enhanced ID Document Verification Capabilities

Trulioo, the leading global identity verification provider, announced new capabilities to – Trulioo GlobalGateway— its marketplace of identity data and services — further establishing GlobalGateway as a best-in-class global solution able to meet evolving identity verification needs. New features to the GlobalGateway ID document verification capabilities include an image capture software development kit (SDK) with a unique desktop-to-mobile workflow, which allows for a holistic approach to ID verification that balances user experience with security while enabling businesses to easily expand to new markets and adapt to new regulations.

Zoomd Signs Latin American Agreements Expected to Generate Additional $5 Million USD in Annual Sales

Zoomd Technologies Ltd. and its wholly-owned subsidiary Zoomd Ltd. (collectively, “Zoomd” or the “Company“), the online advertising management platform, is pleased to announce its expansion into Latin America (“LATAM“). Zoomd is in the process of onboarding Brazilian Banco Orginal, Magazine Luiza and other companies based out of LATAM, and management is expecting that these new LATAM agreements will generate approximately $5usd million in annual revenue during the term of the engagement.

HotSwitch launches on Applicaster Zapp platform

HotSwitch, an audience-interaction engine for mobile, web and smart TV apps, has launched on Applicaster, the platform simplifying the lifecycle management of direct-to-consumer media applications. Applicaster clients can now seamlessly activate a full suite of HotSwitch interactive features within their apps, including live trivia, fan chats, polls and more.

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