OneSignal Announces SMS for Customer Engagement Platform

Easily Create and Send Optimized Messages Across Multiple Channels

OneSignal, Inc., a market leader for customer messaging, today announced expanded SMS capabilities as part of its multichannel customer engagement platform. With robust SMS functionality, OneSignal offers a centralized platform to send personalized, automated, and optimized messaging at scale across multiple messaging channels.

“Our integrated solution is a single tool that provides a seamless experience across web and mobile push, in-app messaging, email, and SMS to improve customer engagement and drive conversions,” said George Deglin, co-founder and CEO of OneSignal. “SMS is a lightweight, highly effective channel that allows companies to communicate key information in a mobile-first way, even with users who don’t have their app. OneSignal takes pride in our ease of use, reliability, and quality of experience for developers, making it easy to deploy a multichannel messaging strategy without extensive development work.”

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SMS text messaging has the highest open and engagement rates among marketing channels, with a read rate of 97% within 15 minutes of delivery. OneSignal customers can easily use their existing SDK and API integrations and add SMS to increase engagement and reach new audiences. OneSignal’s SMS supports all sender phone number types, including long codes, short codes, toll-free numbers, and alpha sender IDs.

OneSignal offers SMS solutions throughout your customer journey. Companies can add a web prompt to easily capture phone numbers and grow their engaged user base. The platform includes powerful features to send the right message at the right time, including personalization, targeted audience segmentation, emoji and multimedia support, and delivery analytics. New cross-channel retargeting functionality enables users to easily combine push and SMS and optimize follow-up messages based on how your users engage with your messaging.

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