Expanded Shift 2019 Program Will Include Renowned Experts on Sales and Marketing Industry Trends, an Executive Track, a Women’s Social, and a Pre-Event Partner Day

Seismic, the recognized leader in sales and marketing enablement, announced Seismic Shift 2019, the enablement event of the year, will include an all-star speaker lineup of more than 35 customers, partners, industry thought leaders, Seismic executives, and product experts. In its sixth year, Shift 2019 is the largest it’s ever been, including many guided networking options and a program crafted to serve sales, marketing, and enablement practitioners, as well as leaders interested in major trends facing global businesses. Six hundred attendees from 200 companies are expected to descend upon the Omni La Costa Resort & Spa in Carlsbad, CA from November 5-7 for Shift 2019.

New this year, Seismic has added “Industry 360” sessions and an executive track in which industry experts and business leaders will present sessions designed to help guide attendees’ respective business strategies. Peter Ostrow, Sr. Research Director at SiriusDecisions and Matt Heinz, President of Heinz Marketing, Inc. will speak about sales and marketing trends. Renée Baker, Head of Advisor Inclusion Networks at Raymond James, will participate in a mainstage fireside chat about how diversity and inclusion have become business imperatives that every industry can act on, and panel topics will include the challenges facing asset management companies and an insider’s look into growth enablement. Executive track speakers include experts at Bain & Company, ADP, and Alpha FMC.

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The Shift 2019 agenda will also feature forward-thinking practitioners that will share how they are changing the way their organizations do business with sales enablement. Seismic customer spotlight sessions from IBM, Rackspace, Nectar Services Corporation, and many others will present innovative uses of the Seismic platform.

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“I look forward to attending Shift every year,” said Cathy Rowell, VP, Enablement, Nectar Services Corporation & Shift speaker. “I’ve been a Seismic customer for a few years, in roles at two different companies, and I still learn something new each time I go. Shift is an excellent opportunity to network with enablement peers and come away with tangible ideas that can be applied to your organization.”

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