The premiere boxing, sports, and entertainment agency will partner with the social ecommerce platform on various live events and content programming

Display Social, Inc., the social media ecommerce platform known as the “social that pays”, and EntroBox, the premiere entertainment, boxing and sports industry company, announced the formation of a robust strategic partnership. Display and EntroBox will work together to bring entertainment, sporting events, teams, and commercial brands to Display’s social and metaverse platform. The two companies will also work to curate and distribute EntroBox’s live boxing events and shoulder programming across a variety of unique channels.

Marketing Technology News: MarTech Interview with Michael O’Connell, VP Marketing at AnyRoad

Set to kick off in the coming weeks, the partnership will feature multiple activations including the creation of social content campaigns designed to drive users to the Display Social platform. In addition, the two will collaborate on regular Pay Per View boxing events, featuring a premium line-up of fighters, commencing in January 2022.

“I’ve seen my industry change over the years and how it participates with social platforms and content creation,” says EntroBox CEO and GBO Heavyweight Champion Ron Johnson. “Display is the first one that has a knock-out punch and is poised to be the top performer.”

EntroBox President James Wilent adds “We are excited to announce this partnership with Display. Our beliefs and strengths are uniquely aligned, as we share the same mission in providing a pathway for premium content creation and user experiences while unleashing the value for all on day one. The metaverse is the future of the sporting industry that will allow industry participants – including corporations, brands, teams, and athletes – to connect to fans in ways never experienced before. The Display platform will change and lead the industry.”

“EntroBox is not only a premiere boxing company, they are a dominant force in the world of entertainment today,” says John Acunto, co-founder and CEO of Display. “The sky’s the limit for the work we can and will do together – we’re ready to rumble!”

“Jim and Ron have created a platform that is changing the future of sports and entertainment,” says Sean Cross, co-founder and President of Display. “EntroBox provides a seamless pathway for athletes to monetize their brands in and outside of the ring. That’s game changing.”

Marketing Technology News: Hummingbird Raises $30M in Series B Funding to Become the CRM for Risk and Compliance Professionals

EntroBox, which has offices in Las Vegas and New York, is a sports company that connects entertainment and live boxing events through digital and network tv with superior production quality, audience engagement, and compelling partnerships with high viewership. EntroBox recently signed a multi-year partnership with media conglomerate Sinclair Broadcast Group, Inc. and secured Logan Paul, one of the world’s most well-known influencers in the world, to its roster. With the Display metaverse and Sinclair’s owned and operated Bally Sports Network, EntroBox’s live boxing content and other events bridge a connection between linear TV and the virtual world.