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Johnson & Johnson

Perfect Sense Introduces Modern Publishing for All with Brightspot Readymade

Perfect Sense announced the general availability of Brightspot Readymade, a content management system that reduces reliance on IT to empower publishers to distribute content globally across all channels. Introducing @brightspotcms Readymade, a CMS from @perfectsensedig that reduces reliance on IT to empower publishers to distribute content globally across all channels. Companies often struggle to deliver content to more devices, in more languages, faster than ever before. Publishers must support these constantly changing…

WPP Reveals Branding for Its Newly Merged Brands Wunderman and Thompson

Landor, WPP’s In-House Design Factory, Was Engaged in Defining the New Brand— Wunderman Thompson Two months ago, we covered the merger of the world’s first advertising firm with a brand that coined the term ‘direct marketing.’ J Walter Thompson merged with Wunderman creating one of the biggest design-to-marketing firms in the world. Both the brands are a part of the global conglomerate, WPP—the company unveiling new brand elements for the merger. The changes are effective for around 20,000 employees spread across 90…

Hogarth Establishes LATAM Hub in Miami

Move Expands Global Footprint of WPP’s Fastest Growing Company, Increases Production Efficiency Hogarth Worldwide, a WPP company and internationally-known marketing implementation agency, announced that it has established a new operation in Miami focused on the Latin American market, located at 601 Brickell Key Drive. As the fastest growing company inside the WPP Group, Hogarth has established itself as a leader in the advertising industry, disrupting the areas of marketing implementation, production and transcreation,…