Virtuo and Leanplum Partner to Deliver Personalized Mobile Experiences for Car Rentals
Partnership Enables Unified Mobile-First Communication to Improve Customer Relationship and Retention
Leanplum, a leading multi-channel customer engagement platform, and Virtuo, the Paris-based mobile-first car rental service, announced that Virtuo will be using Leanplum's unified cross-channel communication platform to deliver consumers a personalized experience for renting vehicles.
This partnership will allow Virtuo to engage with its customers across a variety of channels, including push notifications, in-app…