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Qubit

Qubit Start for Peaks Includes Proven Tactics to Increase Retail Revenue Throughout the 2019 Holiday Season

New Personalization Package Decreases Resource Impact on Brands and Accelerates Time to Revenue Qubit, the leading marketing personalization technology provider, announced Qubit Start for Peaks. The solution provides retail brands with an expedited on-ramp to build and deliver personalization experiences in order to fully leverage peak holiday shopping periods, including Black Friday and Cyber Monday. Marketing Technology News: The Gen Z Effect: NCS and Snapchat Quantify Gen Z’s Influence on Household CPG Purchases…

Clinique and Qubit Awarded Win for Best Ecommerce Experience in Beauty at Glossy Awards Europe

The Glossy Awards Europe recognize the companies transforming the European fashion and beauty industries Qubit, the leading marketing personalization technology provider, and Clinique, the global beauty brand, were awarded Best Ecommerce Experience at the inaugural Glossy Awards Europe. Founded in New York in 1968, Clinique has been providing its customers with the safest, highest-quality beauty and skincare products for more than 50 years. Clinique, an Estee Lauder Companies' brand, has over 22,000 customer consultants…

Qubit Announces New Product Portfolio Designed to Accelerate Personalization for Retail Brands

World-Leading Brands Committed to Leveraging Qubit's Start, Grow and Pro for Successful Personalization Initiatives Qubit, a leader in marketing personalization technology, announced at Shoptalk the availability of a new tiered product portfolio that's designed to take brands, regardless of current stage, on the path towards integrated personalization. Tailored for enterprise and high-growth retail brands, the Qubit products work in concert to jump-start personalization initiatives, drive growth, and enable advanced…

Qubit Data and Consumer Survey Reveal US Holiday Shopping Peak Periods are Getting Longer Each Year

Research Also Shows Nearly 68 Percent of Consumers Are Comfortable Sharing Preferences with Brands to Receive a More Personalized Experience Qubit, a leader in marketing personalization technology, announced findings from its platform data on consumer holiday shopping behavior, along with a new consumer survey. Qubit analyzed internal data from 10 days prior to Black Friday through Cyber Monday over the past three years. The 2018 data shows how consumer online shopping habits are changing. Qubit surveyed 417 US…

Elemis Focus on Personalized Customer Experiences to Differentiate Online

Skincare Brand See Personalization Drive 7.02% Uplift in RPV with Just One Experience Elemis, the number one luxury British skincare brand, have renewed their partnership with Qubit and continue to make the customer experience through personalization a top priority for future growth. They have been working with Qubit since 2016 to bring data-driven customer experiences to their onsite visitors - powering the purchase journey for both new and returning customers. ”With Qubit’s technology, we can use the insights we…

Luxury Brand Diane Von Furstenberg Attributes 11% of Revenue Being Driven by Personalization

After Online Overhaul, Qubit Pro and Qubit Aura Used to Create Seamless Multi-Channel Visitor Journeys Using the Qubit Pro personalization platform and Qubit Aura, the product discovery solution for mobile web, Diane von Furstenberg (DVF) has been able to leverage Qubit’s proprietary machine learning technology to create in-the-moment experiences - serving the right message, offer or product in the right place and at the right time, increasing brand engagement and customer loyalty. DVF now attributes 11% of its revenue…

Qubit Adds Integration with Salesforce Commerce Cloud for Refined E-Commerce Personalization

Integration with Qubit Will Allow Retailers to Achieve Customer Experience Goals, Enabling E-Commerce Businesses to Deliver Personalization at Scale Qubit, a leader in marketing personalization technology, announced their latest integration with Salesforce Commerce Cloud. Qubit’s new Salesforce Commerce Cloud cartridge automates the integration of Qubit’s data layer, enabling ecommerce companies to collect rich behavioral data on their customers and take their personalization efforts to the next level, leveraging Qubit’s…

Qubit’s 2018 Travel Survey Confirms Important Role that Mobile, Personalization and Reviews Play in Searching for and Booking…

Survey Data Also Reveals the Behavior Gap Between Travelers Under and Over 35 Years Old The state of the travel and tourism market is in transition based on a number of factors, including the maturation of personalization and mobile technology according to new survey data released by Qubit, the leaders in marketing personalization technology. Qubit’s 2018 Travel Survey revealed that younger and older travelers have different approaches to booking travel and taking vacations in general: 42 percent of travelers…

Hobbs and Qubit Partner as Millions of Pounds Driven by Personalization

British designer chooses Qubit for another year to drive customer experience initiatives and differentiate Hobbs London, the global women’s fashion retailer, are continuing to make personalization a top priority by partnering with Qubit after realising an excellent performance from the Qubit Pro personalization platform in the first year. Qubit, the leaders in marketing personalization technology, provide Hobbs with the most comprehensive record of their online visitors, enabling them to match visitor behavior and…