Browsing Tag

SVOD

Comcast Gives Xfinity Customers Rolling Free Previews with Focus on Education, Entertainment and Fitness

Includes On Demand Catalogs from SHOWTIME and EPIX, along with Subscription Video on Demand (SVOD) services such as CuriosityStream, Grokker Yoga Fitness & Wellbeing and The Reading Corner Comcast announced that it has made the on demand catalogs from a series of premium networks and subscription video on demand (SVOD) services available for its Xfinity X1 and Flex customers to enjoy starting with SHOWTIME, EPIX, CuriosityStream, HISTORY Vault, Grokker Yoga Fitness & Wellbeing, The Reading Corner and DOGTV.…

comScore Launches New Audience Segments to Maximize OTT Reach

New Offering from comScore Enables Improved Targeting of Select OTT, SVOD and Gaming Consumers Today, leading media measurement and analytics company, comScore, announced that it has expanded its Activation solution to incorporate console gaming and over-the-top (OTT) audience segments, including subscription video on demand (SVOD). The 21 new advanced segments, which are powered by comScore's proprietary Total Home Panel, help marketers and media companies more effectively target these traditionally elusive consumers…