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MarTech Interview with Stephen Upstone, CEO & Founder @ LoopMe

AI/ML Paroma Sen -

The Power of Local Broadcast Advertising in a Rapidly Evolving Media Landscape

Analytics Ann Hailer -

Beatgrid’s Single Source Panel: Precision in Measuring CTV, YouTube, and TV Amidst Walled Garden Challenges

Content MTS Staff Writer -

TV Ad Revenue Breakdown: Key Pointers

AI/ML MTS Staff Writer -

Yahoo Advertising Survey Uncovers Benefits and Challenges of Integrating Linear TV and Digital Campaigns

Customer Experience Management Business Wire -

MarTech Interview with Scott Klein, Chief Innovation Officer at Pixability

Content Paroma Sen -

Roku Enables Brand New Cross-Media Measurement of Traditional TV, Connected TV, Desktop, and Mobile Ad Campaigns Together With Nielsen

Mobile PRNewswire -

Go Addressable and Advertiser Perceptions Poll Finds 67% of Advertisers Now Use Addressable TV Advertising

Analytics Business Wire -

More than Half of Advertisers Using CTV/OTT Will Increase Spending, According to New 2022 CTV/OTT Advertiser Survey

Customer Experience Management MTS Staff Writer -

ZeroSum Launches Auto-Stream: World’s First High-Performance OTT/CTV AI-Driven Advertising Platform for Auto Dealers & Marketers

Marketing Automation PRNewswire -

Magnite Research Finds CTV Audiences More Representative and Diverse Than Traditional TV

Social Media Platforms Globe Newswire -

L2T Offers Over-The-Top Advertising for Automotive Dealers

Customer Experience Management prweb -
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