viewer engagement

New capabilities round out Brightcove’s comprehensive Audience Insights solution, helping marketers better understand the results of their video investment and its impact on their engagement strategy Brightcove , the world’s most…
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In today’s fast-paced, information-rich world, people are naturally curious and eager to learn. This desire for knowledge drives them to seek out content that educates and informs, which has fundamentally changed how people engage with…
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Amagi's new Zero Slate delivers personalized linear streaming, resulting in increased viewership on VIZIO FAST channels  Amagi, the global leader in cloud-based SaaS technology for broadcast and Connected TV (CTV), announced the first…
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The findings from Munch's annual state of short-form video report provide insights for businesses' optimal use of short-form content marketing strategies Munch, a leading AI-powered automation platform for social media, today released its…
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The rapid growth of Connected TV (CTV) has revolutionized the way consumers access content. With its increasing popularity, it has become essential for businesses to develop an effective CTV strategy to reach and engage their target…
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Millions of TV viewers watch and interact with premium content and brands on the one-of-a-kind interactive merchandising and promotion platform – Ingage! The Ingage platform drives deeper interactive content engagement with viewers for TV…
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Strategic Investment Round Will Accelerate Person-level Panel Measurement for Streaming, Advancing Standards for Unified Ratings Across Linear and CTV for TVision TVision, the company measuring every second of TV and CTV viewer engagement,…
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Desktop impressions decrease, returning to pre-pandemic level, while 30-second ads reach unprecedented high in history of company’s video ad benchmarks reports The world of digital video advertising is evolving at a rapid pace, and the…
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TVision, the company measuring every second of TV and CTV viewer engagement, and Scripps Networks, a division of The E.W. Scripps Company, announced that Scripps Networks is differentiating its high-engagement national networks during the…
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Qumu Corporation , a leading provider of cloud-based enterprise video technology, announced the availability of a new question and answer widget that gives viewers the ability to ask questions before, during and after live video events. The…
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TVision, the TV measurement company, introduced its new CTV Planning tool which allows marketers to evaluate viewer engagement across both linear TV and CTV - including CTV’s walled gardens. TVision’s single-source panel enables a tagless…
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Comscore, a trusted partner for planning, transacting and evaluating media across platforms, announced the top broadcast and cable television programs for viewer engagement for the week ending February 7, 2021. "WWE's 'Monday Night Raw'…
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