Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Annoucements and Insights

By MTS Staff Writer On May 13, 2020

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from Microsoft (Intelligent Assistants), HubSpot (CRM), NovelVox (Customer Experience), Lucidworks (Chatbots), and LinkedIn (Video).

Microsoft Family Safety App Rolls out iOS and Android Preview Versions

Technology is making life easy for everyone, as social distancing monitoring norms tighten for good. From various apps to track mobility to linking your mobile banking apps for essential goods ordering, technology at your fingertips encourages quarantine is followed strictly. In a major step toward boosting social distancing norms and personal healthcare, Microsoft has officially launched the preview versions of its Family Safety App on Android and iOS.

HubSpot and Greycroft Partner for ELEVATE, a Virtual Growth Accelerator for Startups

HubSpot, a leading growth platform, and Greycroft, a seed-to-growth venture capital firm, are partnering to launch ELEVATE. This virtual accelerator course teaches startups fundamental growth and scaling strategies. In 2019, ELEVATE received more than 2,700 sign-ups for the course and saw 400 applications for a final pitch contest.

NovelVox Launches CX Infinity, The New Age Messaging And Multichannel Customer Engagement Platform

CX Infinity, a turnkey multichannel solution that empowers agents to engage with customers over social, WhatsApp, SMS, or Email, leaving no space for wrong timing. Dedicatedly designed for Cisco Contact Centers, the interface fits within Finesse for agents to focus on conversations instead of struggling with any new workflow or individual channels. CX Infinity is a 360-degree solution that equips agents with seamless transition across channels but not the applications.

Lucidworks Announces Smart Answers, a Question Answering System That Enhances Chatbots and Virtual Assistants to Deliver Personalized Self-Service

Lucidworks, leader in AI-powered search, announces Smart Answers on Lucidworks Fusion. Smart Answers enhances the intelligence of chatbots and virtual assistants by using deep learning to understand natural language questions and quickly return the right answers. Customers and employees can now locate critical insights to help them move to their next best action, avoiding frustrating digital experiences and long customer support wait times.

Embracing the New “Abnormal” in B2B: LinkedIn Virtual Events Takes the Pole

With 90% of the global workforce operating from home, it’s time to embrace the new abnormal — the era of virtual conferencing and face-timing to keep on track every communication. In the latest addition to the list of video collaboration tools, LinkedIn has decided to muscle its way to the pole position with Virtual Events. LinkedIn Virtual Events is built to support the LinkedIn Pages that are helping millions of LinkedIn users to stay connected, productive, and energetic.

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