Pegasystems Inc., the software company empowering customer engagement at the world’s leading enterprises, announced it has appointed Hayden Stafford as president of global client engagement, effective. This new senior leadership position will unify Pega’s corporate strategy, marketing, and go-to-market functions. Mr. Stafford will report to Alan Trefler, Pega’s founder and CEO.

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Mr. Stafford has more than 25 years of professional experience, including leadership roles at complex global enterprise software businesses like IBM, Salesforce, and most recently, Microsoft. At Microsoft, Mr. Stafford was corporate vice president of global Microsoft business applications (Microsoft Dynamics 365) where he was responsible for go-to-market strategy, planning, and execution. In this role, he drove over 300% revenue growth for Microsoft Dynamics 365. He also grew Microsoft Dynamics 365 cloud product revenue more than 10x during his time at the company.

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