DemandLab Launches Sightline, a SaaS Business Confidence Solution that Delivers Fast, Accurate B2B Marketing Attribution
Marketing consultancy DemandLab launches the first SaaS solution to merge seamlessly with Marketo and Salesforce and enable B2B organizations to confidently measure the impact of full-funnel marketing on revenue
DemandLab, a technology-focused marketing consultancy, released Sightline, a business confidence solution that collects marketing and sales data across multiple marketing platforms and demand generation channels and creates a holistic record of the lifecycle for each customer.
Sightline was developed by marketers…