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        Digital Marketing Statistics Towards the End of 2018
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        Facebook Realigns Marketing Policy to Support New ‘Ethical AI’ Research
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        Without Customer Experience, Marketing Technology is Hollow in 2019
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Search Results for: B2B

180byTwo Launches eCHO: B2B Intent Data at the Company Location Level
B2B Data

180byTwo Launches eCHO: B2B Intent Data at the Company Location Level

180byTwo, the leader in B2B Audience Solutions announced the launch of eCHO, the industries first true cross channel location based …

MTS Staff Writer13 hours agoFebruary 22, 2019 0 70
PathFactory Unlocks Powerful New Insights For B2B Marketing and Sales Teams To Enable Buyers
Sales & Marketing

PathFactory Unlocks Powerful New Insights For B2B Marketing and Sales Teams To Enable Buyers

Path Analytics and Pathfactory for Sales Give B2B Marketers and Salespeople Access to Actionable, Cutting-Edge Data on Marketing Performance and …

PRNewswire5 days agoFebruary 18, 2019 1 284
Shifting Trends for B2B and B2C Marketers: A Look Forward
Guest Authors

Shifting Trends for B2B and B2C Marketers: A Look Forward

Marketing is constantly changing as the underlying technology for many key marketing functions is innovating and enabling new insights and …

Jennifer TotonFebruary 11, 2019, 4:00 pmFebruary 19, 2019 0 553
TechTarget Delivers Confirmed Project Intelligence Directly to B2B Sales Teams in Latest Update to Priority Engine Purchase Intent Platform
Sales & Marketing

TechTarget Delivers Confirmed Project Intelligence Directly to B2B Sales Teams in Latest Update to Priority Engine Purchase Intent Platform

New Enhancements Provide Expanded Account-Level Insights and Access to Buying Team Insiders to Accelerate Sales Opportunities and Revenue Growth TechTarget, …

PRNewswireFebruary 4, 2019, 10:02 pmFebruary 4, 2019 0 304
Leadspace Sees Record Growth and Industry Recognition in 2018 as More Companies Adopt B2B Customer Data Platforms
Customer Data Platforms

Leadspace Sees Record Growth and Industry Recognition in 2018 as More Companies Adopt B2B Customer Data Platforms

Customer Data Platforms See Increasing Adoption in B2B Companies to Effectively Unify and Activate 1st and 3rd Party Data Across …

PRNewswireFebruary 4, 2019, 6:29 pmFebruary 4, 2019 0 433
RecVue Secures $5 Million to Fuel Continued Growth for B2B Monetization Platform
B2B Commerce

RecVue Secures $5 Million to Fuel Continued Growth for B2B Monetization Platform

Funding to Expand Sales and Marketing, Continue Product Innovation in High-Growth Market RecVue, the only B2B monetization solution powered by …

MTS Staff WriterJanuary 19, 2019, 12:00 pmJanuary 18, 2019 0 412
Cognism Secures Innovative AI Patent to Enable B2B Organisations to Rapidly Identify New Revenue Opportunities
B2B Commerce, Technology

Cognism Secures Innovative AI Patent to Enable B2B Organisations to Rapidly Identify New Revenue Opportunities

Cognism’s Revenue AI Engine Empowers B2B Organisations to Better Manage and Maintain Real-Time, Consistent and High-Quality Data Cognism, the smart …

PRNewswireJanuary 15, 2019, 7:32 pmJanuary 15, 2019 0 440
Spiceworks Study Reveals Nearly 40 Percent of B2B Tech Brands Are Increasing Marketing Budgets in 2019
B2B Commerce

Spiceworks Study Reveals Nearly 40 Percent of B2B Tech Brands Are Increasing Marketing Budgets in 2019

By 2020, 48 Percent of B2B Technology Companies Plan to Use Purchase-Intent Targeting to Reach In-Market Buyers Spiceworks, the marketplace …

PRNewswireJanuary 9, 2019, 9:32 pmJanuary 9, 2019 0 609
Zilliant Named a Leader in the IDC MarketScape B2B for Price Optimization Applications
B2B Data

Zilliant Named a Leader in the IDC MarketScape B2B for Price Optimization Applications

The Report Cites High Customer Satisfaction, High Level of Value Delivered and Customer Delight with Implementation as Zilliant’s Core Strengths …

PRNewswireJanuary 9, 2019, 5:41 pmJanuary 9, 2019 0 386
Apttus Recognized as Leader in IDC MarketScape: Worldwide SaaS and Cloud-Enabled B2B Digital Commerce Platforms
B2B Commerce

Apttus Recognized as Leader in IDC MarketScape: Worldwide SaaS and Cloud-Enabled B2B Digital Commerce Platforms

Apttus, the global Middle Office leader,  announced that IDC, an independent research firm, named Apttus a Leader in its most …

MTS Staff WriterJanuary 4, 2019, 4:14 pmJanuary 4, 2019 0 423
PathFactory And Drift Integrate To Create Better On-Demand B2B Marketing Experiences For Buyers
B2B Commerce

PathFactory And Drift Integrate To Create Better On-Demand B2B Marketing Experiences For Buyers

The New Integration Makes It Easy for Marketers to Give Buyers the Personalized, Real-Time Experiences They Now Expect from B2B …

PRNewswireDecember 20, 2018, 2:52 pmDecember 20, 2018 0 392
Leadspace-Bombora Partnership Drives Faster, Better-Quality Pipeline for B2B Sales and Marketing
Customer Data Platforms, Sales & Marketing

Leadspace-Bombora Partnership Drives Faster, Better-Quality Pipeline for B2B Sales and Marketing

Best-In-Class B2B Customer Data Platform + Best-In-Class Intent Data Creates End-To-End Data Intelligence Solution for B2B Sales and Marketing. Joint …

PRNewswireDecember 13, 2018, 8:50 pmDecember 13, 2018 0 768
Metadata.io Simplifies and Scales Automatic Account-Based Advertising Campaigns for B2B Marketers
Account Based Marketing

Metadata.io Simplifies and Scales Automatic Account-Based Advertising Campaigns for B2B Marketers

New Lead Management, Three-Click Setup and Data Management Make ABM Campaigns More Automatic to Deliver Rapid ROI Metadata.io, the automatic …

PRNewswireDecember 11, 2018, 9:18 pmDecember 11, 2018 0 642
confirmit
Customer Experience Management

TVH Uses Voice of the Customer to Elevate the B2B Customer Experience

Global Materials Handling Giant Selects Confirmit for Three-Year CX Deal TVH, the global supplier of parts and accessories for material …

PRNewswireDecember 10, 2018, 5:35 pmDecember 10, 2018 0 0
nuorder
B2B Commerce

NuORDER Secures $15 Million Funding to Accelerate B2B eCommerce

US B2B Ecommerce Sales Are Projected to Reach $1.18 Trillion, with More Than $3 Billion Being Spent Globally on B2B Ecommerce …

MTS Staff WriterDecember 6, 2018, 11:37 pmDecember 6, 2018 1 592
Bombora Expands Its Platform and Includes Historical Data to Provide Further Insights on B2B Buyers
Audience Data

Bombora Expands Its Platform and Includes Historical Data to Provide Further Insights on B2B Buyers

The Company’s Flagship Product Surge Will Now Extend Its Data Insights to Provide Historical Data of Up to 18 Months …

Viraj TDecember 5, 2018, 4:25 pmDecember 5, 2018 0 863
True Influence Launches OpportunityBASE, Part of Its InsightBASE API Layered Platform, to Deliver High-Quality Leads With a Global Reach for B2B Marketers
Sales & Marketing

True Influence Launches OpportunityBASE, Part of Its InsightBASE API Layered Platform, to Deliver High-Quality Leads With a Global Reach for B2B Marketers

OpportunityBASE Provides Enhanced Functionality for the Company’s ContentLEADS, TeleLEADS, and BehaviorLEADS, Helping Businesses Accelerate Their Sales Revenue True Influence, the …

PRNewswireDecember 4, 2018, 9:51 pmDecember 4, 2018 1 471
Forrester To Acquire B2B Sales Research Firm, SiriusDecisions
B2B Data

Forrester To Acquire B2B Sales Research Firm, SiriusDecisions

Creates a Robust Platform Guiding Companies to Drive Growth in the Age of the Customer Forrester entered into a definitive …

MTS Staff WriterNovember 27, 2018, 8:37 pmNovember 27, 2018 1 1054
AgendaZoom, Proof Analytics Team Up to Reveal B2B Event ROI
Sales & Marketing

AgendaZoom, Proof Analytics Team Up to Reveal B2B Event ROI

Corporations spend a lot of money to sponsor B2B events. Last year, companies shelled out more than $300 billion to …

MTS Staff WriterNovember 16, 2018, 7:06 pmNovember 16, 2018 0 553
Integrate Partners with LinkedIn Marketing Solutions to Enable B2B Marketers to Automate and Manage Leads in Real Time
B2B Commerce, Sales & Marketing

Integrate Partners with LinkedIn Marketing Solutions to Enable B2B Marketers to Automate and Manage Leads in Real Time

Using Integrate’s Demand Orchestration SaaS Platform, Marketers Can Now Seamlessly and More Quickly Engage New Prospects Generated from LinkedIn Integrate, …

PRNewswireNovember 16, 2018, 1:48 pmNovember 16, 2018 0 1285

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