Amidst slight national growth, Yelp’s Third-Quarter Economic Average finds California’s local economies declining Yelp Inc., the company that connects people …
Womply Study Suggests Bad Google Reviews Costlier to Small Businesses Than Yelp or Facebook
Landmark study first to combine transaction and online review data from more than 200,000 U.S. small businesses in one comprehensive …
Yelp Helped Seat 4.5 Million Diners Mother’s Day Weekend, Building on the Momentum of Yelp Reservations and Waitlist
Restaurant partners see return customers, more accurate wait times, and increased revenue Yelp Inc., the company that connects people with …
Yext and Yelp Expand Collaboration to Better Support Enterprise Businesses
Yext Becomes an Official Yelp Knowledge Partner, Deepening Long-Standing Relationship to Help Businesses Manage the Facts About Them on Yelp …
AWS Announces New Analytics Capabilities to Help Customers Embrace Data at Scale
Amazon Redshift RA3 Instances Let Customers Scale Compute and Storage Separately and Deliver 3x Better Performance Than Other Cloud Data …
MarTech Interview with Bruce Buchanan, CEO at Rokt
"Using AI and Machine Learning to optimize your digital presence is useless without having a strong brand for customers to …
Incorporating Human Touchpoints Alongside Technology to Improve Customer Service
There’s no doubt technology has streamlined how businesses interact with customers, leading to reduced labor costs and increased efficiency across …
TapClicks Launches Global Partner Program to Strengthen Ecosystem of AdTech and MarTech Integrations
Tiered channel program enhances integration of TapClicks’ marketing operations and intelligence technologies with solution providers and MSPs TapClicks, the global …
The 5 Best Online Tools for Boosting a Brand’s Digital Presence
In today’s digital age, being online (in some way or another) is the best way to reach your customers. Yes, …
State of Voice Search 2019
This article is coauthored by Matt Lang. It is early days for Voice search and the discipline is still far …
Movable Ink Announces Planned Expansion into Mobile Channel
Movable Ink has announced today at its annual Think Summit the company’s plans to expand into the mobile channel. As part …
Why Your Business Needs a Digital Content Strategy
There was a time when a professional-looking website was the only digital asset a business needed to worry about. With …
Topic Detection: What Is It All About?
A classic use case in text analytics is text summarization; that is the art of extracting the most meaningful words …
94% of Consumers Rely Heavily on Third-Party Digital Profile Content to Choose Retailers, According to New Study
Retailers are struggling to manage the business information and content most predictive of consumer intent and customer acquisition, according to …
Bitmo Announces MarTech Platform For Retailers At FinovateFall 2019
Bitmo, the San Diego-based fintech company, will announce the official launch of its MarTech platform for retailers at Finovate’s fall …
Rokt Makes Second Major Tech Acquisition, Bringing E-Commerce Transformation to New Market Sectors
The acquisition of OfferLogic adds Google, Staples, GoDaddy, and Vistaprint to Rokt’s roster of world-class clients Rokt, the global leader …
MarTech Interview with Clint Tasset, CEO and Founder at Adswerve
"One of the biggest challenges for marketers is that there are very few Marketing Tech solutions that integrate with each …
The Simple Marketing Strategy No Business Can Afford to Overlook in 2019
Once upon a time, businesses relied on traditional marketing and word-of-mouth advertising to succeed. Fast forward to 2019, and traditional …
The 5 Tech Companies to Watch in 2020
The US digital advertising industry has officially crossed the $100-billion mark, making it bigger than TV, radio and print media …
MarTech Interview with Aaron Goldman, Chief Marketing Officer at 4C
"The thing that drives us is helping marketers market the way consumers consume — seamlessly across the channels, formats, and …