Customizable email marketing campaigns enable salons, spas, and medspas to enhance client engagement, boost bookings, and drive retention Boulevard , provider of the client experience platform purpose-built for appointment-based, self-care…
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TVDataNow New CTV Attribution Solution Bridges Gap from Advertising Spend to Conversions For Fast Growing $21.2B CTV Market TVDataNow, the measurement platform for Connected TV (CTV) and OTT advertising, announced a new CTV-focused…
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Chain, a ledger-as-a-service blockchain launched in 2014, announced that Mike Herron will serve as the inaugural Chief Marketing Officer for the company. Herron's hire and creation of the Chief Marketing Officer position is fueled by…
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Afzal joins from Amazon Web Services (AWS) and brings over 20 years of experience empowering customers and leading growth initiatives Anaconda Inc., provider of the world’s most popular data science platform, announced the appointment of…
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First-of-its-kind tool combines granular data to reveal the true impact of inflation and create better customer experiences Merkle, dentsu's leading technology-enabled, data-driven customer experience management (CXM) company, announced…
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Industry veteran with over 30 years' networking and cloud experience takes the helm of Aviatrix marketing to lead the next great infrastructure buildout of the multi-cloud era Aviatrix, the pioneer of secure cloud networking, announced…
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Investment in Key Areas - DE&I, Talent Acquisition and Product Marketing - Support Global Acceleration Bitly Inc., the world's leading connections platform, announced the expansion of its leadership and product teams with the…
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Amplitude Analytics adds reporting tools for attribution, channel, and business metrics to help customers measure performance across the full funnel Amplitude, Inc., a pioneer in digital optimization, announced new Campaign…
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Leading hotel technology platform Cloudbeds acquires AdsHotel and Odysys to level the playing field in the high-cost competition for direct bookings with new digital marketing service Cloudbeds, the hospitality industry’s…
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With this appointment, Yellow.ai continues to strengthen its Executive Team with an aim to bolster its market position as a Total Experience (TX) Automation platform Yellow.ai, the world’s leading next-gen Total Experience (TX)…
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New Team Operating out of London to Serve as European Headquarters; Former Google Executive Mo Hassoun Tapped to Lead MarketerHire’s International Business Operations and Growth MarketerHire, the leading talent marketplace and on-demand…
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Kaleyra, Inc. , a rapidly growing omnichannel business communications platform, announced today that Zephrin Lasker has joined its leadership team as Senior Vice President of Marketing and Strategic Alliances, effective May 17, 2022.…
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Key leadership add reflects continued adoption of company's procure-to-pay platform Procurement Partners, a leading provider of healthcare spend management and procure-to-pay technologies, announced it has appointed Troy Thibodeau, MBA,…
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CloudFabrix ropes in Industry AI thought leader and opens Center of Excellence for AI/ML, gearing up for next SaaS growth phase CloudFabrix™, the inventor of Robotic Data Automation Fabric, unifying Observability, AIOps and Automation on…
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Over 3,700 development teams using Fauna across 102 countries can now import, backup, restore and copy their data across Fauna’s global footprint with full SOC 2 Type II compliance. Fauna, the distributed document-relational…
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Jennifer Foreman brings an extensive track record in creating a world-class brand experience Promethean, a leading global education technology company, announced that Jennifer Foreman has joined the company as chief marketing officer.…
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Former Marketing Executive at Talend, Box, and Salesforce joins Salesloft amid massive company growth Salesloft, the leading sales engagement platform and provider of the Modern Revenue Workspace, announced the appointment of industry…
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Vecchi brings more than 25 years of enterprise security experience to accelerate IoT market demand and expansion Phosphorus Cybersecurity™, the leading provider of advanced and full-scope security for Internet of Things devices,…
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Why should marketers care more about video advertising and about having a stronger video-based social media marketing plan? The power of video marketing and video advertising has been growing through the years. With the introduction of…
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Three in Four CMOs Report Increased Budgets Compared to Last Year Marketing budgets have climbed to 9.5% of total company revenue in 2022, an increase from 6.4% in 2021, according to Gartner, Inc. While marketing budgets are…
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