Marketing Architects Takes the Next Step in Automated Media Buying

All-Inclusive TV advertising leader improves media buying efficiencies through an automated solution. All-Inclusive TV agency Marketing Architects has announced new advancements to Annika®, its media-buying platform. These updates focus on evolving its proprietary artificial intelligence to improve the efficiency and adaptability of media buys. Marketing Technology News: Venus Media Group’s Latest Event Explores Health and Wellness Marketing Strategies To Connect… “Annika’s advancements help our…

eTargetMedia Announces Harris Kreichman Awarded 2021 Certified ANA Marketing Professional Designation and the Company Introduced 3 New Email…

eTargetMedia, a leading provider of Email Lists, Display Advertising, Postal Lists, Data Append and Creative Solutions announced that Harris Kreichman was awarded the 2021 Certified Association of National Advertisers (ANA) Marketing Professional certification for the third year in a row. The Certified ANA Marketing Professional program is a rigorous continuous education program that gives qualified and select marketing professionals an opportunity to learn more about important advertising and marketing topics and get…

Inskin Media Makes Strategic Hires as It Furthers Its Mission to Maximise Attention and Impact in Digital Campaigns

Inskin Media, which specialises in multi-screen, high impact digital brand advertising, has made two key appointments as it continues its global expansion. Dominic Tillson returns as Marketing Director, having previously spent eight years at Inskin, building up the business development and insights functions. Having previously led the marketing and insights team at Inskin, Tillson moved to industry body, the IAB, in 2019 as Head of Industry Initiatives. Prior to this, he held roles at Microsoft, Orange, Bebo and BBC…

ImpactWayv™ Launches Social Media Platform Focused On Social Good

Platform is designed to be a healthier and more meaningful alternative to major social networking platforms ImpactWayv, Inc. today announced the public launch of its pioneering social media platform, ImpactWayv™, which is now available to download on the Apple App Store. The new platform’s focus is to connect people, businesses and philanthropy for social good. “An unprecedented interest in social action has been building globally for some time, further accelerated and focused by recent events” Designed to…

Mediavine Partners with PFLAG National to Uplift the LGBTQ+ Community with PSA Campaign to Run Across Mediavine’s 8,000-Independent…

Mediavine, the largest exclusive full-service ad management firm in the U.S., is pleased to partner with PFLAG National, the nation's first and largest organization for LGBTQ+ people, their parents and families and allies, on a year-round PSA campaign in support of PFLAG's services and resources. Marketing Technology News: GRUBBRR Unveils New Modern Interactive Headquarters in Boca Raton, Florida PFLAG has more than 400 chapters across all 50 states in the U.S. as well as in Puerto Rico. The organization provides the…

Engine Media Announces Effectiveness of Registration Shelf and Listing Date for Nasdaq Global Market

The Engine Shelf Has Been Deemed Effective by the SEC Engine to Begin Trading on the Nasdaq on June 17, 2021 Under the Ticker Symbol "GAME" Engine Media Holdings, Inc., a company focused on developing premium consumer experiences, as well as, technology and content solutions for partners in the esports, news and gaming sectors, today announced that a final short form base shelf prospectus (with the securities regulators in each province of Canada, except for the Province of Québec) previously filed on March 25, 2021 (the…

New Research Shows Social Media Has Created a More Competitive Landscape for Brands, but Is Simultaneously Key for Staying Ahead in Their…

Sprout Social’s 2021 Index finds that 93% of marketers say social media has accelerated competition in their industry The opportunity of social media has never been greater than it is today, and as a result, social marketers see social media as both the catalyst for competition and the key for differentiation. According to the 2021 Sprout Social Index: Accelerate, 90% of marketers say social data is what enables them to stay one step ahead of their competitors. The newly-released data showcases that social media is now an…

Videotel Digital Now Has Cloud Mobile Connect: Cellular Media Player Connectivity

Videotel Digital, the only manufacturer serving the digital signage industry with the widest variety of interactive, touch-less, sensor-driven peripherals, reliable, affordable, and simple out-of-the-box industrial-grade 4K digital signage interactive media players, looping DVD players and directional sound speakers, today introduced Cloud Mobile Connect, a perfect solution for alternative connectivity. Marketing Technology News: Unleashing the True Value of Merchandise through Connected Fan Experiences Vidotel Digital’s…

MediaPlatform Smartpath Critical for Managing Complexity of Delivering Video to Hybrid Workforces

MediaPlatform’s Smartpath intelligent video distribution and failover solution is yielding new benefits to customers as their employees have transitioned to hybrid in-office and remote work arrangements that have increased network traffic and the number of employees accessing corporate resources from mobile devices and home networks, Marketing Technology News: Vericast Survey: How Deals Play a Role in Return to Pre-Pandemic Activities “Smartpath has been exceptionally valuable in helping our customers manage – from…

CMI Media Group and Compas Announce Executive Elevations to Power the Next Phase of Their Growth

CMI Media Group, a WPP companyand Compas, a NMSDC certified diverse supplier that is minority-owned and a part of CMI Media Group, announce executive leadership elevations to drive the next phase of rapid growth, transformation and opportunity for both agencies. The changes, which will be made effective on July 1st 2021 and driven by immense growth and vast market opportunities for both agencies, include the elevation of CMI Media Group and Compas founder and CEO Stan Woodland to Executive Chairman, where he will…

Nexstar Media Names James Baronet Vice President and General Manager of Its Topeka, Kansas, Media Operations

Nexstar Media Inc., a wholly owned subsidiary of Nexstar Media Group, Inc.  announced the appointment of James Baronet as Vice President and General Manager of its broadcast and digital operations in Topeka, Kansas (DMA #142). Mr. Baronet will be responsible for overseeing Nexstar’s KSNT-TV (NBC) and KTMJ-TV (FOX), as well as the Company’s operational agreements with Vaughan Media, Inc., providing services to KTKA-TV (ABC/CW). Mr. Baronet will begin his new duties immediately and report to Julie Pruett, Senior Vice President…

Antitrust And The Future Of Tech: Dogtown Media CEO Discusses Antitrust Issues In Tech With Capitol Hill Leaders At AppCon 2021

The future of free market competition and regulation over big tech is in the spotlight as discussion over antitrust regulation continues on capitol hill. To further this discussion, AppCon 2021 is set to take place June 14th - 18th to foster conversation between America’s top mobile innovators and political leaders in Washington DC. Dogtown Media CEO Marc Fischer will attend as a representative of California’s 33rd Congressional District to contribute to the discussion over antitrust legislation and the future of tech in…

Imran Khan Joins Aleph Holding As Chairman; Will Help Scale Global Digital Media Firm As It Passes $1bn Revenue

Aleph Holding, global partner to the world's biggest digital media players, has announced that renowned technology investor and entrepreneur Imran Khan is joining the business as Chairman of the Board. He will work closely with Gaston Taratuta, Founder and CEO of Aleph Holding, as the organisation eyes significant new growth targets. Marketing Technology News: Alliance Develops Shared Diversity and Inclusion Goals Khan led two of the largest tech IPOs in history - Alibaba and Snap – and is known for…

InvestorBrandNetwork (IBN) To Serve As Official Media Sponsor For Roth Capital Partners’ 7th Annual Virtual London Conference

InvestorBrandNetworkr (“IBN”), an innovative corporate communications firm and content distributor, is pleased to announce today that it will be collaborating once again with Roth Capital Partners (“Roth”) on the occasion of their 7th Annual Virtual London Conference. The event is set to be held in an entirely virtual format on June 21-23, 2021. Renowned for hosting some of the world’s largest investor conferences dedicated towards the small and mid-cap listed equity sectors, Roth Capital Partners’ London Conference…

Monaker Group Receives Formal Approval to Acquire 57.6% Stake in International Financial Enterprise Bank, Planning Fintech Solutions for…

Monaker Group, a technology solutions company building a digital business ecosystem for digital advertisers, consumers, video gamers and travelers, reported today that it has received the required formal regulatory approval from the Office of the Commissioner of Financial Institutions of Puerto Rico (OCIF) to proceed with its previously announced acquisition of 57.6 percent of International Financial Enterprise Bank (IFEB), a global financial institution headquartered in San Juan, Puerto Rico. Marketing Technology News:…

Stagwell Media LP Makes Firm, Improved Offer For Combining Its Growing Digital Businesses With MDC Partners (MDCA), After Feedback From…

Issues Presentation Outlining the Merits of the Proposed Transaction and Demonstrates the Fairness of the Equity Split to MDC and Stagwell Shareholders Stagwell Media LP (“Stagwell”) announced that it has provided the Special Committee of MDC Partners, Inc. (“MDC”) (Nasdaq: MDCA) with an improved final offer (the “Revised Offer”) to combine the high growth, digital businesses of Stagwell with MDC Partners. The Revised Offer provides that Stagwell would receive 185 million shares of MDC at the closing of the…

iSIGN Media Announces a Proposed Private Placement of $450,000

iSIGN Media Solutions Inc. (“iSIGN” or “Company”) (TSX-V: ISD) (OTC: ISDSF), a leading provider of interactive mobile proximity marketing and public security alert solutions announced that it intends to complete a non-brokered offering (“Offering”) for aggregate gross proceeds of $450,000. Marketing Technology News: MarTech Interview with Julie Réali, Director of Programmatic Partnerships at Dailymotion Under the terms of the Offering the Company will issue up to 9 million Units at a price of $0.05 per Unit. Each Unit…

Toyota Motor North America Introduces Next-Generation Multimedia System To Deliver Best In-Car User Experience

North America leads development and sets stage for on-going commitment to enhance in-vehicle infotainment experience, directly addressing consumer concerns As the need for a more personalized and intelligent in-vehicle experience continues to grow and be a driving force behind vehicle selection, Toyota Motor North America (TMNA) is proud to unveil a new multimedia solution delivering an exceptional in-car user experience. Marketing Technology News: Nick Von, Inbox Profits CEO, Announces Proprietary AI Technology Within…

Venus Media Group’s Latest Event Explores Health and Wellness Marketing Strategies To Connect with Women and Mothers

Venus Media Group, a female-led multicultural marketing agency, today announced the continuation of its successful event series partnership with HeyMama, an organization that brings together working mothers to provide support, connection, and collaboration. This marks the latest effort from Venus Media Group to share its deep expertise in marketing and media buying to help brands reach women, multicultural audiences, and the LGBTQ+ community. The event, titled Building A Brand That Connects With Consumers, will take place on…

MediaCo Appoints New Executive Team To Lead Strategic Realignment And Innovation

MediaCo Holding Inc., owner of HOT 97, WBLS, and Fairway Outdoor, announced today that Rahsan-Rahsan Lindsay has been named Chief Executive Officer, effective July 1, 2021. Mr. Lindsay most recently served as Executive Vice President, Urban One. He brings over twenty years of successful leadership experience across media, television, and advertising to MediaCo. As CEO, Lindsay will be responsible for setting MediaCo's overall strategic vision and expanding its radio and outdoor divisions with an emphasis on transforming the…