Local Search Marketing Technology Company, RenderSEO Announces Official Trustpilot Partnership

Marketing technology company RenderSEO closes out Q1 2021 by announcing official partnership with Trustpilot, delivering enhanced benefits for brands and agencies. RenderSEO, a marketing technology company focused on local search announces its official partnership with Trustpilot today, one of the most trusted consumer review platforms. Marketing Technology News: Why Brands Need to Embrace the Privacy-First Cookieless Future RenderSEO stands out among local search platforms due to its exceptional capacity for…

RenderSEO, a Local Search Marketing Technology Company, and Nextdoor, the Exciting Neighborhood App, Announce Official Partnership

RenderSEO, a local search marketing technology company, announces today an exciting partnership with Nextdoor, the neighborhood app that connects neighbors to local businesses. The partnership gives RenderSEO’s client base of multi-location businesses the ability to easily connect with Nextdoor’s engaged, hyperlocal users RenderSEO, a local search marketing technology company, announces an exciting partnership with Nextdoor, the neighborhood app that connects neighbors to local businesses. The partnership gives…

Myntra and Infidigit’s Double Wins with its Search Marketing Campaign

Infidigit, a Mumbai-based SEO agency in India, continues to impress with its award-winning spree for exceptional Search Engine Optimization (SEO) strategies that benefitted some of the biggest online brands in India. This time, Infidigit and Myntra walked away with two prestigious gold awards for their successful campaign to drive revenue growth via SEO in Myntra's kids category Indian Digital Marketing Awards 2020 - Best SEO For Website/Universal Search Ranking and SEM Strategy mCube Awards 2020 - Best Search…

How Search Marketing Is Going Through a Number of Critical Changes

If you’ve been in the SEO game for any amount of time, you know that you can never take your foot off the pedal. On this digital highway, things are changing all the time. Search engines have to keep up with consumer’s changing online habits, and they adjust their algorithms appropriately. Loading times are becoming increasingly important for ranking score. That means to get the most out of the SEO efforts that you need to know what these latest trends are. The last couple of years have been crucial in shaping Google, and…

Marketing Synergies Realized: AlchemyLeads Search Marketing Acquires Co Flex Marketing in Chicago

AlchemyLeads Search Marketing LLC, A search engine marketing and software development company based in Los Angeles, CA has acquired Co Flex Marketing, an internet marketing company specializing in the legal industry based out of Chicago, IL. The transaction finalized on November 11, 2019, for an undisclosed sum. This includes all intellectual property rights and core business functions built to service the software and digital marketing needs of businesses in the legal field and surrounding industries.  "The…

TapClicks Acquires Search Marketing Intelligence Provider iSpionage

Adds Competitive SEO and SEM Intelligence to Its Portfolio of  MarTech Solutions TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced it has acquired iSpionage, a Silicon Valley-based developer of SaaS-based competitive intelligence solutions for search marketing, SEO and paid search advertising. The iSpionage acquisition follows a number of recent acquisitions by TapClicks, including StatX, Raven Tools and several other marketing analytics and reporting,…

More Retailers Seize Their Search Marketing Opportunity With Sidecar’s Technology Updates

Sidecar Is Now Using New Applications of Natural Language Processing to Continue to Improve the Performance of Retailers' Ad Campaigns on Google and Bing Sidecar announced several technology updates to Sidecar for Paid Search and Sidecar for Shopping. These solutions now use new applications of natural language processing (NLP) and artificial intelligence (AI) to increasingly improve the performance of retailers' paid search and shopping ad campaigns on Google and Bing. Amid these developments, the number of retailers…

Adthena Raises $14 Million in Series a Funding, Strengthening Its Position as the Leading Search Marketing Intelligence Solution

Updata Partners Joins the Adthena Board to Accelerate Adthena’s US Growth in Addition to Product Developments and Improvements Adthena, the leader in AI-powered search marketing intelligence, announced it has raised $14 million in a Series A round of funding from Updata Partners. The investment will further accelerate Adthena’s rapid growth across the US and internationally, while strengthening the product development of its paid search AI platform, which is built around its patented ‘Whole Market View’. In addition,…

district m go Unveiled to Scale Digital Advertising and Search Marketing

district m go Is Able to Provide a Complete Platform to Help SMBs Leverage the Full Power of Digital Advertising district m is proud to unveil go, the evolution of mypixel. The new iteration of the platform is adding two new prospecting features: display advertising and search marketing to build on top of the rock solid retargeting platform that launched in the third quarter last year. By integrating display advertising and search marketing technology, district m go is able to provide a complete platform to help SMBs…

The Essential Audience Fidelity Framework for Search Marketing Success

In late 2015, Google first announced the rollout of Google Customer Match, giving advertisers the ability to target their known, first-party customers directly via search. As we close out 2017, some marketers are still behind the curve in adopting a full range of people-based marketing capabilities in their search strategies. Today’s marketer must approach paid search beginning with people, not a keyword. Search ads then become meaningful interactions with customers in their journey, creating brand engagement, value, and…

WrightIMC Adds 20-Year Search Engine Optimization And Digital Marketing Veteran Elmer Boutin As VP Of Operations

Digital marketing and search engine optimization veteran Elmer Boutin has joined WrightIMC as Vice President of Operations. Boutin will be responsible for ensuring the success of WrightIMC’s many clients. His expertise in technical search engine optimization combined with his years of experience providing successful digital marketing solutions will further strengthen WrightIMC’s already exemplary leadership team. Boutin’s passion for training the next generation of digital marketers will allow WrightIMC to further its…

TechTarget Named a Global Leader in Account-Based Marketing in New Report from Independent Analyst Firm Research In Action

The Company ranked #1 in customer satisfaction of all vendors profiled and achieved top ranks for innovation and breadth of solution TechTarget, Inc., the global leader in B2B technology purchase intent data and services, today announced that it has been recognized as a global leader in Account-Based Marketing (ABM) by Research In Action, a leading independent analyst firm based in Europe. According to Research In Action’s 2021 Vendor Selection Matrix™ – Account-Based Marketing report, TechTarget is the top…

Nucleus Research’s 2021 Marketing Automation Value Matrix Highlights Vendors Meeting New Consumer Demands

Demand for cloud-based marketing automation solutions continues to grow as consumers seek out personalized customer experiences no matter the marketing channel they’re on. With a focus on achieving true end-to-end customer experience, vendors have expanded customer visibility through customer data platforms and integrations, according to Nucleus Research’s 2021 Marketing Automation Value Matrix. Marketing Technology News: Entravision Communications Corporation Expands Global Digital Footprint Through Acquisition Of……

BrandMaker Research Shows CMOs Increasing Marketing Ops Spend to Improve Financial Management

- CMOs struggling to simplify operational data into meaningful insights for decision-making - Marketing ops spending to deliver financial and budgeting efficiency - Marketing ops viewed as the engine to power all other marketing activities BrandMaker, the leading innovator in Marketing Operations and Marketing Resource Management solutions, today announced the final in a series of findings of its independent research study on experiences and attitudes of top marketing executives around marketing operations. The research…

Tobii Pro Launches New Mobile Eye Tracking Solution for Marketing and Advertising Research

Tobii Pro, the global leader in eye tracking research solutions, introduces a new mobile capability for their marketing and advertising research platform Sticky by Tobii Pro. For the first time, eye tracking research is now available for advertisers and marketers on desktop, laptop and mobile devices. Marketing Technology News: Vericast Survey: How Deals Play a Role in Return to Pre-Pandemic Activities Sticky by Tobii Pro is a self-service online platform used for marketing and advertising researchers that combines…

Jabmo Named Top 5 Global Account-Based Marketing Vendor By New Research In Action Report

Global survey of 1,500 business decision-makers about their ABM projects unveils the top software vendors and opinions on their products and services  Jabmo, the leading provider of Account-Based Marketing (ABM) solutions to the manufacturing and life sciences industries, has been named a market leader in the Vendor Selection Matrix™ – Account-Based Marketing report, conducted by Research In Action. Jabmo placed among the top five global vendors for 2021, a ranking selected through a unique survey-based evaluation of ABM…

Despite Identity Concerns, MMA Global Research Finds Nearly 50 Percent of Marketers Believe Multi-Touch Attribution is Still the Future of…

Data regulations and lack of executive buy-in remain hurdles for the adoption of MTA MMA Global, the organization dedicated to architecting the future of marketing for CMOs, today announced the results of its 2021 State of MTA Benchmark Report. The study found that while MTA adoption dropped 5 percent YoY, there was a 14 percent increase in the Net Promoter Score (NPS) of MTA providers. Driving the increase in NPS was accumulated experience of marketers with attribution, as now nearly 60 percent of marketers…

New Research Provides Insight Into COVID’s Impact on Account Based Marketing

MRP and Demand Metric survey finds 96% of marketing leaders say COVID-19 pandemic has disrupted the ways products are marketed and sold 81% of large enterprises plan to increase ABM investment to meet changes in marketing velocity and marketing mix Before the pandemic hit, enterprises had started to embrace account based marketing (ABM) to enable sales and marketing success in a highly dynamic and challenging environment. Today, enterprise marketing leaders are navigating a new and drastically different landscape, tasked…

WISMOlabs and Search Nurture Partner to Close the Loop Between Marketing & the Post-Purchase Experience

Ecommerce retailers can now help customers complete the full online shopping experience via digital marketing expansion with WISMOlabs and Search Nurture' exceptional post-purchasing experience."WISMOlabs and Search Nurture working together is a win-win for customers in the ecommerce retail market," says WISMOlabs CEO and Founder Dmitri Rassadinke. "Search Nurture and WISMOlabs customers both rely on effective marketing solutions to drive growth." The combination of Search Nurture's intelligent digital marketing services…

WISMOlabs and Search Nurture Partner to Close the Loop Between Marketing & the Post-Purchase Experience

Ecommerce retailers can now help customers complete the full online shopping experience via digital marketing expansion with WISMOlabs and Search Nurture' exceptional post-purchasing experience. "WISMOlabs and Search Nurture working together is a win-win for customers in the ecommerce retail market," says WISMOlabs CEO and Founder Dmitri Rassadinke. "Search Nurture and WISMOlabs customers both rely on effective marketing solutions to drive growth." The combination of Search Nurture's intelligent digital marketing services…