Kaon Interactive Named 2021 “Hot Vendor” in Content Experience Platforms Category by Aragon Research

Kaon Interactive, a leading innovator of interactive software technology and digital B2B sales and marketing applications was acknowledged by independent research and advisory firm Aragon Research, named a “Hot Vendor” for the 2021 content experience platforms (CXPs) category.

Kaon Interactive, a leading innovator of interactive software technology and digital B2B sales and marketing applications was acknowledged by independent research and advisory firm Aragon Research, named a “Hot Vendor” for the 2021 content experience platforms (CXPs) category. This category has become the foundation for successful business throughout the pandemic. Kaon supports customer engagement for all workplace models whether in-person, virtual or hybrid.

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“The Kaon platform enables enterprises to actively engage customers and successfully communicate their complex value differentiation in a way that facilitates hyper-growth in a post pandemic world,” said Kaon’s Chief Marketing Officer, Dana Drissel.

“The Kaon platform enables enterprises to actively engage customers and successfully communicate their complex value differentiation in a way that facilitates hyper-growth in a post pandemic world,” said Kaon’s Chief Marketing Officer, Dana Drissel. “We believe that being named in this year’s Aragon report confirms the value of our focus on innovation in developing and delivering customer-led discovery and learning applications that accelerate B2B buying discussions.”

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Kaon Interactive’s highly advanced software technology creates and deploys stunning interactive applications (personalized based on customer persona, industry vertical or product portfolio.) These engaging applications use relevant active interactions and immersive design to simplify complex stories at every customer touchpoint. The platform enables applications that are developed by Kaon Interactive to be created once and seamlessly deployed everywhere on all devices and operating systems – online and offline. This consistent articulation of value messages for various customer use-cases cost-effectively supercharges omnichannel customer engagement and accelerates buying discussions.

Kaon’s CXM-based approach cultivates a unique connection between users and the company because of the engaging interactive storytelling. These applications offer a complete, cohesive, and custom experience, including the ability to self-navigate real-time 3D product tours, value calculators, solution configurators, workflow management, collaboration tools and more, all powered by one extensible platform.