Viewbix, a global developer of ad-tech innovative technologies, accelerating into quantum and AI, closed the strategic sale of its major digital content subsidiary, Cortex Media Group Ltd. (“Cortex”), to Pro Sportority (Israel) Ltd., a subsidiary of Minute Media Inc., a leading global technology and sports content company with the publishing rights to Sports Illustrated.

The sale of Cortex aligns with Viewbix’s previously announced strategy. The Company has been evaluating opportunities to expand beyond its legacy digital advertising operations and position itself in high-growth, innovation-driven sectors. Last week, Viewbix announced its intention to enter the quantum computing and advanced computational technologies field, following the signing of a non-binding term sheet to acquire Quantum X Labs Ltd, subject to execution of definitive agreement and satisfaction of closing conditions.

Further details of the transaction will be included in a Current Report on Form 8-K to be filed by the Company with the Securities and Exchange Commission following this release.

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Viewbix, through certain of its subsidiaries Gix Media Ltd. and Metagramm Software Ltd., operates in the field of digital advertising. Gix Media develops a variety of technological software solutions, which perform automation, optimization and monetization of internet campaigns, for the purposes of acquiring and routing internet user traffic to its customers. Metagramm is a developer of grammatical error correction software. The company offers tools for writing and reviewing, grammar, spelling, punctuation and style features, as well as translation and multilingual dictionaries, using artificial intelligence and machine learning technology.

Viewbix’s technological tools allow advertisers and website owners to earn more from their advertising campaigns and generate additional profits from their websites.

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