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Immuta Launches Native Offering for Databricks With Enhanced Security and Collaboration Features

Immuta for Databricks features secure data collaboration, simplified regulatory compliance, and advanced anonymization techniques New 14-day trial makes it easy for Databricks customers to try Immuta at no cost Immuta, the automated data governance company, announced an enhanced platform integration with Databricks, the data and AI company. Immuta for Databricks - a new, native offering for Databricks customers - enhances data engineering productivity and data security by automating fine-grained access control and…

ServiceNow to Acquire Configuration Data Management Pioneer Sweagle

Acquisition will strengthen ServiceNow’s industry‑leading IT workflow capabilities to help customers accelerate digital transformation, enhance agility, and reduce risk ServiceNow, the leading digital workflow company making work, work better for people, announced it has signed an agreement to acquire Sweagle, a Belgium‑based configuration data management company. The transaction will extend ServiceNow’s DevOps and IT Operations Management (ITOM) capabilities, giving customers the ability to leverage machine learning to…

COVID-19 Makes Mobile Operators, AI and Analytics as Critical as Hand Sanitizer

As the COVID-19 pandemic spreads across the world, the first thing we all did, after rushing to the store in search of masks and isopropyl alcohol, was to crawl the Internet for information.  And as the pandemic continued to grow, employees everywhere started receiving mandates to work from home, students switched to virtual learning and, in a matter of days, almost every community started to shelter-in-place or voluntary quarantine using the simplest and primordial rule of isolation. Can mobile network operators sustain…

Maxar Selected to Deliver Multi-Domain Analytics System for U.S. Department of Homeland Security

Maxar Technologies, a trusted partner and innovator in Earth Intelligence and Space Infrastructure, announced that it was selected by the U.S. Department of Homeland Security (DHS) to develop an analytics system for characterizing and tracking the behavior of vehicles in multiple domains at scale and in near-real-time. The contract was awarded and is administered through the U.S. Department of the Interior and is valued at $23 million with a five-year period of performance. Marketing Technology News: Confluent Unlocks New…

FollowAnalytics Inks Strategic Deal With Microsoft

In order to accelerate its mobile app building service, FollowAnalytics has joined the Microsoft ISV Connect program and signed a Business Applications agreement with Microsoft. FollowAnalytics, a San Francisco-based mobile app builder with analytics and engagement features, has posted record growth in the past two months as the company rides the wave of a 336% increase in mobile app development in the U.S. 2020 is expected to be the company's most profitable year since it was founded in 201 The COVID-19…

Absolute Expands Sensitive Data and Device Protections for Remote Endpoints with Enhancements to Undeletable Defense Platform

Cryptographic device erasure ensures all encrypted data is irretrievable, meeting NIST 800-88 and HIPAA requirements Absolute, the leader in Endpoint Resilience™, today announced new platform capabilities enabling customers to strengthen sensitive data and endpoint device protections in remote or hybrid work environments. Enhancements allow IT and Security teams to gain a richer understanding of their endpoint device environments; more quickly and effectively assess data or device risk; and take swift action to freeze or…

SAP’s Business Technology Platform: A Trifecta of Data Excellence, Integration and Extension for the Intelligent Enterprise

SAP SE announced new capabilities, enhancements and further unification of the Business Technology Platform portfolio to help companies transform data into business value. SAP's Business Technology Platform enables developers and business users to access integrated, end-to-end services and tools to realize value along three critical areas of IT: data excellence, process integration and extensions. The announcement was made at the SAPPHIRE NOW Converge conference, being held online June 15–19, 2020. "Many customers I have…

Privacera Announces Latest Version of the Privacera Platform for Secure Data Sharing in Databricks

Delivers High Performance Security and Governance in the Cloud with Native Integration Privacera, the cloud data governance and security leader founded by the creators of Apache Ranger, announced the latest version of the Privacera Platform, an enterprise data governance and security solution for machine learning and analytic workloads in the public cloud. Leveraging the Apache Ranger architecture, the Privacera Platform integrates with Databricks to help ensure consistent governance, security, and compliance across all…

ALC Becomes Adstra, Establishing New Standard In Data Orchestration

ALC, recognized as a leader in first-party consumer data products and services, today announced a new branding and go-to-market approach as Adstra, the first Data Bureau designed to help marketers orchestrate the application of data to all dimensions of their efforts. Adstra is built for agility, extensibility, and cost-effectiveness, encompassing first-party data acquisition and enhancement, identity resolution and validation, privacy insights, audience segmentation and monetization. Marketing Technology News: Sitel Group…

ALC Becomes Adstra, Establishing A New Standard In Data Orchestration

As the industry’s first Data Bureau, Adstra facilitates the application of any form of data across all channels and endpoints ALC, recognized as a leader in first-party consumer data products and services, today announced a new branding and go-to-market approach as Adstra, the first Data Bureau designed to help marketers orchestrate the application of data to all dimensions of their efforts. Adstra is built for agility, extensibility, and cost-effectiveness, encompassing first-party data acquisition and enhancement,…

Kenshoo and Profitero Announce Data Partnership to Bridge Retail Intelligence and Ecommerce Advertising

New partnership solves business challenges created by recent pandemic-accelerated ecommerce growth Kenshoo, a global leader in marketing technology, and Profitero, a leading global enterprise e-commerce SaaS analytics platform, announced a strategic partnership designed to pair industry-leading ecommerce performance analytics with best in class enterprise marketing activation technology to deliver powerful retail-intelligent advertising results for brands online. The partnership empowers brands to use multi-retailer…

Signals Analytics Lauded by Frost & Sullivan for Enabling Transformative Business Decisions with its Novel Analytical Platform

Signals Analytics' platform can harmonize varied data sources in an automated, configurable manner to derive deep contextual insights Based on its recent analysis of the North American health analytics market, Frost & Sullivan recognizes New York-headquartered Signals Analytics with the 2020 North America Enabling Technology Leadership Award for its novel analytical platform that can harmonize varied data sources in an automated, configurable manner to derive deep contextual insights using natural language processing…

SiriusXM Acquires Podcast Management and Analytics Platform Simplecast

With SiriusXM AdTech Subsidiary AdsWizz, Acquisition Enables End-to-End Offering for Podcasters on One Platform, from Creation to Monetization SiriusXM announced the acquisition of Simplecast, a leading podcast management platform that enables podcasters to publish, manage, and measure their content.  The Simplecast solution, paired with the award-winning monetization platform of AdsWizz, the adtech subsidiary of SiriusXM, creates an end-to-end solution that enables creators to publish and generate revenue from their…

GumGum Sports Brings AI-Powered Sponsorship Analytics to Winmo Sales Platform

Partnership with Winmo marks new GumGum Sports initiative to expand distribution channels for its proprietary data GumGum Sports, the leading AI-powered sponsorship analytics platform, has partnered with Winmo, the industry’s top sales enablement tool, to help sponsorship sales teams identify and evaluate brand partnership opportunities. Winmo’s advertiser profiles will have direct access to select sponsorship analytics from GumGum Sports, pairing key deal insights with the decision-makers responsible for sponsorship…

Barchart Releases Commodity Data Mapping Technology within cmdtyView

Barchart, a leading provider of market data and technology services to the financial, media and commodity industries, has announced the release of new commodity data mapping technology within cmdtyView Pro. This suite of geospatial tools provides cmdtyView Pro users with powerful mapping tools to visually analyze any agricultural, energy, or advanced weather dataset in our data ecosystem. This includes local and regional grain prices, basis values, and fair value indexes along with fuel prices and advanced crop factors like…

Topbox Enterprise CX Analytics Unveils Alternative to NPS

Brand Experience Score measures organizational performance by analyzing everyday customer interactions Topbox, makers of enterprise customer experience analytics software, today announced Brand Experience Score (BXS)™, a new customer experience management metric that provides executives with enterprise-level visibility into the performance of customer-impacting areas of their business. BXS leverages Topbox’s core capabilities of aggregating and analyzing all voice and digital customer interactions to generate rolling,…

Global Study Sponsored by Qlik Finds Strong Relationship Between Optimizing Data Pipelines and Business Value

Organizations That Invest in Data-to-Insights Capabilities Benefit from Better Decisions And Improved Outcomes, Including 21% Increase in Revenue Qlik announced a global study that shows organizations that strategically invest in creating data-to-insights capabilities through modern data and analytics pipelines are seeing significant bottom line impact. The global IDC survey, sponsored by Qlik, of 1,200 business leaders* shows that companies with a higher ability to identify, gather, transform, and analyze data to glean…

Flexential Announces Next Generation Backup-as-a-Service to Meet Increasing Demand for Data Protection Due to COVID-19

Flexential, a leading provider of data center colocation and hybrid IT solutions, announced its next generation cloud-based Backup-as-a-Service (BaaS) solution is available nationwide. This innovative solution provides more options on a secure, flexible and scalable environment to meet higher demands and more frequent backups needed during the new work from home reality of the COVID-19 pandemic. Marketing Technology News: Eka Unveils New Brand Identity and Corporate Website "Backup-as-a-Service is a need everyone has,…

SAS and Microsoft Partner to Further Shape The Future of Analytics and AI

SAS' AI and analytics more tightly integrate with Microsoft Azure; Microsoft to bring cloud-based SAS industry solutions to its customers Microsoft Corp. and SAS announced an extensive technology and go-to-market strategic partnership. The two companies will enable customers to easily run their SAS workloads in the cloud, expanding their business solutions and unlocking critical value from their digital transformation initiatives. As part of the partnership, the companies will migrate SAS' analytical products and industry…

Alliance Data Provides Card Services Performance Update For May 2020

Alliance Data Systems Corporation, a leading provider of data-driven marketing, loyalty and payment solutions, provided an update on its Card Services segment. In connection with the release of the Company's Master Trust Monthly Noteholder's Statement, the Company is releasing similar metrics for the overall total managed portfolio. The Master Trust data represents a subset of the Company's total managed portfolio, and the Company believes the information presented below provides a more complete view of the Card Services…