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HawkSoft Announces Integration With Better Agency Insurance CRM to Automate Marketing and Sales Campaigns

Agencies using HawkSoft can leverage automation for emails, Google reviews, renewals, claims, cross-selling, and task management HawkSoft’s 25-year history is highlighted by unrelenting focus on building software from the independent agent’s point of view. HawkSoft is proud to announce integration with a likeminded partner in Better Agency, which delivers easy-to-use sales and CRM automation for agents. The integration eliminates time consuming double-entry of client and policy data between the two systems. Better…

ACMA Launches First CRM Designed Exclusively for Medical Affairs/MSLs in the Life Sciences Industry

New Platform Enables Medical Affairs Teams to Deepen Engagement with Healthcare Key Opinion Leaders The Accreditation Council for Medical Affairs (ACMA) today announced the public availability of its medical CRM, ACMA Engage™. The company designed the new customer relationship management platform based on input from medical affairs and technology leaders across the life sciences industry. The system is focused entirely on the goals and activities of field medical and headquarters-based medical affairs teams. "Medical…

Sales CRM Pipedrive to Strengthen Its Position in South Korea

Pipedrive, the #1 user-rated CRM software, aims to significantly expand its customer base among South Korean small and medium-sized enterprises in the coming months. As part of its growth strategy, Pipedrive has been included in the South Korean government-run 2020 Cloud Acceleration Program, which enhances Pipedrive's competitiveness in the country. Marketing Technology News: Claro Enterprise Solutions and The CMO Club Partner to Produce “Social Media Playbook” According to Arho Anttila, Pipedrive's General…

How MarTech Leaders Unlock CRM Success in 2020 and Beyond

FACT: Internal organizational psychology related to tech implementations differ dramatically! MarTech leaders responsible for their organization's sales and marketing tech stack can expect smooth sailing if the new system is linked to Marketing Automation. You will meet with little internal resistance when introducing an advanced web meeting system or social media platform. But, woe betides if you’re unveiling a new or updated CRM system. That one is the poison chalice because of its impact on every facet of your…

Glia Named a Gartner Cool Vendor in CRM Customer Service and Support

Glia, a leader in Digital Customer Service solutions, announced that it has been recognized by Gartner in their 2020 report "Cool Vendors in CRM Customer Service and Support."1 Gartner's Cool Vendors research is designed to highlight interesting, new and innovative vendors, products and services. The report states that "Engaging customers through digital channels is an imperative for most organizations focused on both B2B and B2C customers." Further, Gartner states that "it is clear that organizations with more mature…

Momentum CRM Announces Integration With automotiveMastermind’s Market EyeQ Platform

Momentum CRM, a premier automotive CRM solution, has teamed up with automotiveMastermind (Mastermind), a leading provider of predictive analytics and marketing automation solutions for the automotive industry, to set the new standard in CRM integrations. Momentum CRM recently elevated its user interface to include a dedicated section within its dashboard for Mastermind’s predictive analytics data through Market EyeQ, the company’s sales and marketing platform. This enhanced integration will provide the companies’ mutual…

FayeBSG Releases Twilio Integration for Sugar Messaging the Leading SMS Messaging Application for SugarCRM

Faye Business Systems Group Releases Twilio Cloud Communications Integration for Sugar Messaging Version 2.5, Twilio and SugarCRM customers can now send and receive texts from within the Sugar platform Faye Business Systems Group has announced version 2.5 of Sugar Messaging, the leading CRM Text Messaging Application, which allows Sugar users around the world to send and receive SMS and MMS texts with the Sugar platform. Marketing Technology News: As Wildfire Risk Increases, New PSAs Urge Americans to Recreate Safely…

Salesforce Named #1 CRM Provider for Seventh Consecutive Year

Salesforce increased its market share in 2019 by more percentage points than the rest of the top 13 CRM vendors combined Salesforce is also #1 in sales, customer service and marketing applications Salesforce, the global leader in CRM, announced that for the seventh consecutive year it has been named the #1 CRM provider by International Data Corporation (IDC) in its latest Worldwide Semiannual Software Tracker.  Salesforce grew its overall market share position and increased its revenue more than any other Customer…

Full Circle Insights Awarded Patent for CRM “Repeat Response” Technology that Improves Funnel Metrics and Attribution Models

Full Circle Insights, Inc., maker of comprehensive sales and marketing performance measurement solutions, announced today that the company was awarded U.S. Patent 10,621,206 entitled "Method and System for Recording Responses in a CRM System." The patented technology was invented by Full Circle founders and is the innovation that powers product features that enable Full Circle Insights customers to collect and maintain key information about leads within the CRM framework. "B2B marketers didn't have a way to efficiently…

Zoho Announces Bigin: New Pipeline-Centric CRM Solution Built and Priced Specifically to Help Small Businesses

With telephony, customer pipelines, and automation built in, millions of small and micro businesses can transform their customer relationships through Bigin by Zoho CRM Zoho Corporation, a global company that offers the most comprehensive suite of business software applications in the industry, is today unveiling Bigin, a new pipeline-centric CRM software designed specifically for small and micro business owners. Bigin by Zoho CRM offers a simple solution for millions of small businesses to keep track of their customers…

Terry Gallaher joins Inte Q, Leading CRM and Loyalty Agency, as Chief Customer Officer

Inte Q, a leader in building effective customer loyalty strategies, campaigns and experiences for brands, is excited to announce Terry Gallaher has joined the organization as Chief Customer Officer. In his role Terry will lead all client functions, including strategic sales, account management and client services Inte Q, a leader in building effective customer loyalty strategies, campaigns and experiences for brands, is excited to announce Terry Gallaher has joined the organization as Chief Customer Officer. In his role…

Marketpoint Launches CRM 3.0 Featuring CRM-As-A-Service

Global CRM pioneer, Marketpoint, announces the launch of Marketpoint CRM 3.0, a cloud-based CRM system that can be implemented out of the box or customised to meet unique client needs. Version 3.0 features full integration with marketing automation platforms, Microsoft Outlook and Zuant, a mobile lead capture system that manages leads from inception to close and gives marketing full visibility into campaign ROI. Global CRM pioneer, Marketpoint, announces the launch of Marketpoint CRM 3.0, a cloud-based CRM system that can…

Yardi Senior CRM Increases Speed to Lead for Stage Management

New case study showcases how integrated senior living technology accelerates sales Senior housing operator Stage Management has shortened its lead response time twelvefold using Yardi® Senior CRM, a new case study reveals. Overall, the senior living marketing solution has helped lift the average occupancy rate 7%. Stage Management oversees the Golden Pond Retirement Community in Golden, Colorado. The 115-unit assisted living site has provided housing and care services since 2004. Previously, Golden Pond staff…

BRIDGEi2i Named as a Cool Vendor by Gartner in CRM Sales Technologies

BRIDGEi2i is a trusted partner to enterprises globally for driving actions for digital transformation outcomes. Our clients choose us for our ability to provide contextual AI-powered analytics solutions to solve complex business problems and deliver digital transformation outcomes BRIDGEi2i, a leading AI consultancy, has been named as a "Cool Vendor" by Gartner in the recently published Cool Vendors in CRM Sales Technologies. The April 2020 research report was led by analysts Ilona Hansen, Adnan Zijadic, Tad Travis, and…

Veeva CRM Now Integrated with Crossix DIFA Marketing Analytics

Brands will now have complete insight into field and marketing activity to better assess and optimize impact across channels Veeva announced Veeva CRM Boost for DIFA, which will bring Veeva CRM field activity data into the Crossix DIFA marketing analytics platform starting in Q3 2020. The new offering is free to Crossix DIFA customers with Veeva CRM, giving brands full visibility into customer engagement across channels so they can better assess impact and optimize their efforts across sales and marketing. Marketing…

SecurityTrax Unveils Customizable CRM Platform

Major Platform Upgrade Includes All-New User Experience, Data Resources, and Powerful Integrations and Customizations SecurityTrax, an Alarm.com company, has launched an all-new, customizable cloud-based platform that unites the business operations of security and automation providers, including customer relationship management (CRM) and more. The completely redesigned interface streamlines workflows and provides a single, intuitive and user-friendly experience on any device or web browser. Enhanced APIs let businesses…

Creatio Introduces a Major Update to Its Low-Code Platform for Process Management and CRM

Creatio (formerly bpm'online), a global software company providing a leading low-code platform for process management and CRM, today announced the major update to its platform and products. Creatio version 7.16 features a wide range of enhancements to its core superpowers: low-code platform to make everyone a developer; BPM engine to change processes faster, and unified CRM to align sales, marketing and service. Marketing Technology News: MediaMath Partners with TVSquared to Deliver CTV Attribution…

Full Circle Insights Granted Patent for Groundbreaking Object Synchronization Technology that Enables Funnel Metrics Inside CRM Systems

Full Circle Insights, Inc., maker of comprehensive sales and marketing performance measurement solutions, announced that the company was granted U.S. Patent 10,599,620 entitled "Method and System for Object Synchronization in CRM Systems." Invented by the Full Circle founders, the patented technology powers Full Circle funnel metrics capabilities inside CRM systems, fueling increases in marketing efficiency realized by Full Circle customers. Marketing Technology News: PagerDuty Data Reveals IT Teams Resolving Incidents Up…

Citrus Ornge launches Sorting Office, a new Lead Management CRM

The new platform improves sales performance in remote working environments and assists with compliance while managing inbound leads to build success Performance marketing, technology and publishing business Citrus Ornge announces the launch of Sorting Office; The Citrus Ornge Lead Management CRM. Sorting Office combines the best elements of a Customer Relationship Management platform with key features of a classic lead management platform. The system has everything needed to manage inbound leads and build powerful…

How Is AI Changing CRM?

2019 witnessed a dramatic transformation in Sales operations with the implementation of Artificial Intelligence. Customer Relationship Management (CRM) has cemented its positions as the Number 1 MarTech Tool for CMOs in 2020. CDPs will remain a potent ally, together with Email Marketing and Social Media Automation tools. Leveraging the power of AI will amplify the capabilities of the existing CRM system and help businesses deliver effective customer service. Benefits of CRM Software From a business point of view, a CRM…