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Yext Delivers Enhanced Site Search to More Businesses as Adobe Premier Partner

Through a unique global technology partnership, Yext will make it easier for businesses and organizations to supercharge their Adobe-powered website with Yext’s innovative site search product, Yext Answers Yext, Inc., the Search Experience Cloud company, announced that Yext is the first search technology partner to join the Adobe Exchange program at the premier level, the top tier of Adobe’s technology partner program. The selective program recognizes best-in-class solutions that maximize the capabilities of Adobe…

Love Facebook? OK, So Now Design your Own Digital Store with FB Shops

"We're unable to help you and your business due to CORONAVIRUS COVID-19." This remains the standard statement from all physical and digital stores cutting across various cities, countries and product lines. But, how long can we expect the non-availability of service to hurt our economy? To better serve the business community of global e-commerce retailers and local shops, Facebook introduced its new platform- Facebook Shops (FB Shops) last week. For all those who are yet to test the platform, here’s a quick overview.…

Interactive Content Rakes the Moolah: NextVR Sold to Apple?; Facebook Brings Home Giphy

The time spent on video and chat messaging platforms is rising. Lockdown has further fueled the growth in mobile-based digital interactions. Tech giants are in a ballistic race to acquire and test new-age capabilities in delivering interactive content for seamless experiences. Vlogging platforms like YouTube and Instagram have given us a fair share of celebrity moments already. But, with new AR VR technologies readily available to general masses, we should expect in the rapid spurt of neo-celebrity and influencer…

Digital Air Strike Selected for Facebook Marketplace Beta Test and Case Study, Helping to Increase Consumer Sales During COVID-19

Facebook showcases Digital Air Strike's impressive results leveraging Dynamic Click to Marketplace Advertising Digital Air Strike, the leading consumer engagement technology company, is helping businesses leverage increased traffic on social media during COVID-19. The company's social media marketing and advertising technology on Facebook during shelter-in-place mandates are delivering new customers, increased website traffic, and more sales to businesses across the country. Digital Air Strike was chosen by Facebook…

CallTrackingMetrics Launches an Omnichannel Integration with Facebook Messenger

This new integration empowers agents to reply directly to messages from Facebook users within the CallTrackingMetrics app CallTrackingMetrics, a leading provider of call tracking and omnichannel communications software, announces today a brand new integration with Facebook Messenger. As one of the world’s most popular messaging platforms, Facebook Messenger is an essential part of the communications and advertising strategy for businesses globally. This new integration empowers agents to reply directly to messages from…

ManyChat Partners with Messenger from Facebook to Help Scale COVID-19 Efforts

ManyChat offers its Chat Marketing software pro bono to help protect our global community ManyChat, the number one Chat Marketing platform, has partnered with Messenger from Facebook to connect the public to government health organizations and UN health agencies actively supporting COVID-19 response efforts. ManyChat is offering free Pro upgrades for the duration of the crisis and has built specific templates to help these health organizations effectively share timely and accurate information with citizens around the…

Facebook to Invest ₹ 43,574 Crore in Jio Platforms for a 9.99% Stake Largest FDI for Minority Investment in India Partnership to Create…

Reliance Industries Limited (“Reliance Industries”), Jio Platforms Limited (“Jio Platforms”) and Facebook, Inc. (“Facebook”) today announced the signing of binding agreements for an investment of ₹ 43,574 crore by Facebook into Jio Platforms. This investment by Facebook values Jio Platforms at ₹ 4.62 lakh crore pre-money enterprise value ($65.95 billion, assuming a conversion rate of ₹ 70 to a US Dollar). Facebook’s investment will ranslate into a 9.99% equity stake in Jio Platforms on a fully diluted basis. Jio…

Invoca Delivers Marketers 395% Return on Investment According to Independent Study

Total Economic Impact study shows how businesses can drive millions in revenue growth by using Invoca's platform to connect their online marketing and offline sales Invoca, the leader in AI-powered call tracking and conversational analytics, announced the results of a commissioned Total Economic Impact™ (TEI) study conducted by Forrester Consulting on behalf of Invoca. The study examines the millions in additional revenue that marketers can drive by using Invoca to connect their online marketing and offline sales. A…

LiveXLive Announces 48-Hour Livestreamed Festival “Music Lives” Airing April 17-19, 2020 With Presenting Partner TikTok To Benefit MusiCares

J Balvin to Host and Curate the “Pa La Cultura” Latino Music Block Featuring Anitta, Arcángel, DJ Pope, Manuel Medrano and Many of the World’s Leading Latino Artists 50+ Confirmed Artists Include Big Gigantic (DJ Set), Brytiago, Curtis Roach, DJ Bash, Dr. Fresch, Eladio Carrion, Elephante, Fonseca, Gente de Zona, Gigolo y la Exce, Gioli & Assia, Kevvo, Maddy O’Neal, Matoma, Maxi, Michigander, Mihali, Nahko, Nas, Nik West, No Suits, Rafa Pabon, SNBRN, Stefan Benz, Swae Lee, Tabi, The Funk Hunters, Trippie Redd, Two Feet,…

Virtual Reality Company Offers In-Store Shopping Experience with Home Delivery During Coronavirus Social Distancing

Many people are homebound, due to the Coronavirus and can't get to the store. As a solution, LifeStyles In 360, a Florida-based tech company which originally created Virtual Reality shopping experiences for Whole Foods Market and The Coca-Cola Orlando Eye, will bring the in-store shopping experience to online users with home delivery. Marketing Technology News: SalesHood Steps Up to Offer Free Usage of Its Sales Enablement Platform During COVID-19 Crisis Unlike the…

VERB Bd Member and Former Apple Exec to Host Interactive Video Webinar to Introduce New Remote Working and Selling Tool: VERB LIVE

VERB Technology Company, Inc., a leader in business-focused interactive video CRM, marketing, and sales enablement applications, will present a special virtual online event on Thursday, March 26, at 11:00 a.m. PT hosted by former Apple general counsel and current VERB board member Nancy Heinen. The interactive video webinar will be a live broadcast demonstration, showcase, and information session for the Company’s new remote working and selling technology tool: VERB LIVE. Marketing Technology News: Xebec Provides Update on…

Digital Citizens Alliance Calls on U.S. Department of Justice to Halt Advertising of Medical Masks, Coronavirus Test Kits and…

New Report Finds Inability for Facebook to Prevent Exploitation of Consumer Fears by Potential Profiteers and Scammers Facebook has shown it is unable to prevent advertisements hawking a variety of coronavirus products to include medical masks, test kits and even "vaccines," and it is time that the U.S. Department of Justice steps in swiftly to hold bad actors, who take advantage of consumer fears and anxieties, accountable. New research from the Digital Citizens Alliance (DCA) and the Coalition for a Safer Web (CSW) –…

LiveSafe Makes Free Version of Industry-Leading Safety App Available for Battle Against COVID-19

The LiveSafe App and the Command & Communications Dashboard can help you manage the risk of the Coronavirus to your community. The App will be made available for both iOS and Android LiveSafe Inc. announced it is making a free, limited version of its industry-leading safety and two-way communications App, as well as the platform's Command and Communications Dashboard, available to any business, college, university or healthcare institution that needs an effective means for employees or students to anonymously…

Ascential Acquires Yimian Data as Part of Edge by Ascential, Delivering Leading Innovative Digital Commerce Solutions Worldwide

The enhanced Edge by Ascential business adds deeper Chinese innovation and analytics in digital commerce to its global AI-powered data analytics, empowering brands with the knowledge to win in digital commerce Ascential, the specialist global information company, has acquired Yimian Data (renamed 'Yimian by Ascential' after the acquisition, hereafter referred to as 'Yimian'), a leading AI-powered digital commerce data solutions provider from China, and has integrated it as a division of Edge by Ascential, its digital…

Dealers United is Harnessing the Power of Facebook Advertising to Propel Its Automotive Clients to the Next Level

Dealers United is an innovative leader in the auto ad tech industry with the knowledge, connections, and expertise to drive success for its clients Dealers United has tapped into the power of social media advertising to increase sales for auto dealers across the country. Dealers United's innovative advertising solutions have been built in line with Facebook Automotive's best practices to help dealerships solve real business challenges using Facebook and Instagram. Dealers United is a Facebook Marketing Partner, which…

Australian BI Startup Acterys Grows Customer Numbers 400%, Delivers Under-Budget Analytics

Acterys is challenging market leaders with a new breed of cost-effective cloud solutions based on Microsoft technologies When business analytics startup Acterys was named among the top four technologies in the market by the US Association for Analytics & Planning (AFP), it may have come as a surprise to their multi-billion dollar competitors, but it certainly wasn't a surprise for their clients. Acterys launched in 2017, introducing a cloud-based solution that provides businesses with insights and forward-facing…

Penrod Achieves Salesforce Master Navigator Designation for Delivering Expertise in Healthcare and Life Sciences

Penrod leverages Salesforce's cloud, mobile, social, IoT, analytics and AI technologies to accelerate business transformation for customers in health and life sciences Penrod, a leading Platinum Salesforce consulting partner, announced it has achieved Salesforce Master Navigator designation for delivering expertise and depth of knowledge in health and life sciences (HLS). Today, everyone and everything is becoming smarter and more connected than ever before. To help customers succeed,…

Live-Chat vs Messaging: What’s the Difference?

Today, the way customers interact with organisations is evolving swiftly. Digital is king, and serving them across each channel is vital. Why? Because that is where they are and anticipate brands to be. They also expect timely and resolutive responses in such cases. As a CMO or board member with responsibility for customer propositions, service or experience that companies know they need to differentiate and move to more integrated customer communications, that more readily reflect how customers want to engage with…

LiveXLive Sees Substantial Growth In Viewership And Cross-platform Engagement In Early 2020

Livestreamed Performances by Superstar Artists Selena Gomez, Billie Eilish, Blink 182, Coldplay, French Montana, Green Day, Kesha, Lumineers, Sting, YBN Cordae and Anderson. Paak Drive January and February 2020 Growth LiveXLive Media, Inc., a global digital media company focused on live entertainment, has entered the new decade with substantial growth in viewership, up 54% for the first six weeks of calendar year 2020 versus the same six-week period in 2019, and a surge in cross-platform social media engagement of over…

Next Generation of Sidecar for Facebook Helps E-commerce Retailers and Brands Tackle the Growing Complexity of Facebook Advertising

Sidecar Additionally Launches Support for Google Display and Video Ads as Part of the Company's Increased Focus on Audience Management Across Channels Sidecar continues to solve the pain points facing digital marketing teams in retail, and today's latest step is the introduction of the next generation of Sidecar for Facebook & Instagram. Critical among the new features is the granularity with which Sidecar automatically creates and manages audiences for Facebook and Instagram ads. In addition, the company's heightened…