Adam Bergman Joins VIZIO Ads To Build Advertiser-Direct Business

New VP of Sales Will Help Drive VIZIO Ads' Go-To-Market Plans to Forge Direct Relationships with Brands and Agencies VIZIO, Inc., America's leading smart TV company, announced the addition of Adam Bergman to its growing VIZIO Ads team across the country. As Vice President of Ad Sales, Bergman is responsible for forging buy-side relationships and driving VIZIO Ads' direct-to-TV ad sales business. He will report directly to Mike O'Donnell, SVP of VIZIO's Platform Business, who leads VIZIO's recently opened New York City…

VIZIO Selects Cinedigm’s Matchpoint Blueprint™ App Platform as a Preferred App Development Partner for VIZIO Smartcast

Popular Cinedigm Channels CONtv, Dove Channel, Docurama, Bambu & Comedy Dynamics will Launch as First Matchpoint Blueprint™ Apps on VIZIO Smartcast Cinedigm  announced that VIZIO has selected Cinedigm’s Matchpoint Blueprint as a preferred development platform to provide video streaming apps across VIZIO SmartCast TVs. The offering will open the door for premium content partners to quickly bring new applications and programming to the VIZIO SmartCast platform, and provide access to diverse programming that appeals to…

e-Spirit and Nvizion Solutions Ink Partnership

Partnership enables the delivery of content-driven e-commerce experiences that turn customers into lifelong fans e-Spirit, maker of the FirstSpirit Digital Experience Platform (DXP) powered by a hybrid CMS, and Nvizion Solutions, a leading digital commerce solution and service provider and creator of the Nitrogen Platform--the industry’s first AI-driven CDN-- have signed a new partner agreement to deliver content-driven e-commerce experiences to global B2B and B2C retail and e-commerce customers. Marketing Technology…

VIZIO Launches Direct Advertising Business

Smart TV Innovator Launches New Business Platform to Give Advertisers a Direct-to-TV Path to Purchase Preferred Premium Inventory and Targeted Audiences VIZIO, Inc., America's leading Smart TV company, announced the launch of VIZIO Ads, a new business unit created to provide better advertising experiences to consumers and brands alike. The new business will enable brands, agencies and advertisers to purchase premium TV ad inventory across the VIZIO SmartCastTM platform, including within the launch and discovery…

The Trade Desk Helps Marketers Streamline Their TV and Digital Media Strategies with Smart TV Viewing Data from VIZIO’s Inscape

Linear and OTT Insights Enable Omnichannel Campaign Planning for the World's Leading Advertisers Advertising technology leader, The Trade Desk has partnered with Inscape, the largest single source provider of Smart TV viewing data in the U.S., to integrate Inscape’s data insights directly into The Trade Desk’s Planner, a cross-device advertising planning tool for digital and connected TV campaigns. The addition of Inscape’s smart TV viewing data provides marketers with valuable new insights to help maximize campaign reach…

VIZIO Announces Rollout of New Features on SmartCast 3.0 Next-Generation Smart TV Experience

Enhancements Include Revamped Interface, Performance Improvements, Expanded Voice Search Offerings and New Apps  VIZIO, Inc. announced today new features coming to VIZIO SmartCast 3.0, the latest iteration of its easy-to-use smart TV experience designed to bring users more of the entertainment they love, all in one place. From overall performance improvements and a newly designed user interface, to upcoming support for Apple AirPlay 2 and HomeKit, expanded voice search functionality through Alexa and Google Assistant,…

Leading Media Companies, Smart TV Maker VIZIO Come Together for “Project OAR” – A Consortium Dedicated to Establishing an…

Companies at Launch Include Disney’s Media Networks, Turner, Xandr, Comcast’s FreeWheel and NBCUniversal, CBS, Discovery, Hearst Television, AMC Networks, VIZIO and Inscape America’s top media and technology companies, in collaboration with US smart TV company VIZIO, announced the formation of a consortium dedicated to the development and deployment of a new, open standard for addressable advertising on connected TVs. The effort will open up a direct dynamic ad- management pathway between content owners and TV devices.…

Arvizio Brings BIM, LiDAR and CAD Visualization to Magic Leap

Unified Mixed Reality Collaboration for Microsoft Hololens, Magic Leap and Vr Headsets Arvizio Inc., announced the expansion of their MR Studio enterprise mixed reality software platform to include Magic Leap One and virtual reality (VR) headsets in addition to new features for Microsoft HoloLens. Architecture, Engineering and Construction (AEC) firms as well as those in the energy, engineering and mining industries can now engage in combined mixed reality and fully immersive VR experiences while sharing design reviews,…

Free Streaming Network Crackle Announces New Exclusives, Movies, and Series for January

Crackle’s mix of Hollywood blockbusters, award-winning indies, classic TV, and hand-picked exclusive and original content is always FREE Crackle Plus, a Chicken Soup for the Soul Entertainment (Nasdaq: CSSE) company and one of the largest operators of streaming advertising-supported video-on-demand (AVOD) networks, today announced the upcoming content releases planned for January. Crackle linear and VOD networks are available in the U.S. and can be accessed on up to 29 devices and services including Amazon FireTV, RokuTV,…

Amagi Expands Its European Operations

Amagi, a global leader in cloud-based SaaS technology for broadcast and streaming TV, announced that it has expanded its operations into France, DACH and NL markets, further strengthening its operations in Europe. The company, in the previous quarter, registered a YoY quarterly growth of 120%, and today supports more than 400 channels on its platform for a variety of services - linear channel creation, distribution and monetization, with 1000+ delivery end points. Industry veteran, Stefan Niesen, has recently joined Amagi…

Crackle Joins the IRIS.TV Contextual Video Marketplace

IRIS.TV, the leading video intelligence company, announced the introduction of Crackle, a free AVOD service of Crackle Plus, a Chicken Soup for the Soul Entertainment company, and one of the largest operators of streaming advertising-supported video-on-demand (AVOD) networks, to the company’s Contextual Video Marketplace. With this integration, Crackle’s vast array of streaming CTV content will be contextually segmented by a growing list of leading data providers including Oracle Data Cloud, Comscore, GumGum, Zefr and…

Amagi Helps Fremantle’s BUZZR To Unify Operations For Broadcast And Streaming

Amagi, a global SaaS leader in broadcast TV and streaming TV technology, announced that it has enabled Fremantle’s BUZZR, the country’s only vintage game show network, to transition into cloud-managed broadcast operations for efficiency, scalability, and cost-effectiveness. Using Amagi’s next-generation cloud platform, BUZZR has successfully integrated its broadcast workflows across over-the-air, cable and digital OTT operations on to a single unified platform. BUZZR, ‘a pop culture time capsule’, offers viewers classic…

Stingray Launches Free, Ad-supported TV Channels with 11 Partners Worldwide

Stingray Group Inc., a leading music, media, and technology company, today announced the launch of free, ad-supported TV channels with eleven major OTT providers: Comcast Xfinity (US), DistroTV (US), Freebie TV (US), Freecast (US), MX Player (US and India), Peacock (US), Redbox (US), Samsung TV Plus (UK and Germany), STIRR (US), STV (UK) and Vizio Watch Free (US). These distribution agreements grow Stingray’s potential reach by over 200 million viewers. With this announcement, Stingray confirms new partnerships with…

Cinedigm Launching Whistle TV Streaming Channel on the Roku Channel

Team Whistle, a global media and entertainment company that includes Whistle, Tiny Horse, New Form, and Vertical Networks, announced their OTT channel Whistle TV is coming to Roku in partnership with Cinedigm. The Roku Channel, the home of free and premium entertainment on the Roku platform, is the latest to offer Whistle TV’s sports lifestyle and entertainment network, expanding their distribution that currently includes Peacock, Samsung TV Plus, Vizio SmartCast, and Sinclair Broadcast Group’s STIRR. Marketing Technology…

Vurbl Disrupts Audio Industry with Creator-First Audio Streaming Platform

Consumer audio streaming behavior has shifted this year due to the coronavirus. While we continue to navigate the waters of uncertainty, one thing remains clear: consumers are spending more time at home and on the go with their connected devices and streaming all types of audio more than ever. However, audio is scattered across the internet in hard to find places, much of it costs money, discoverability continues to be a challenge and cohesive playback across audio types is not easy. Until Vurbl, there was no one-stop-shop…

Sezzle Partners with Wix

Sezzle, the mission-driven installment payment solution, announces its partnership with global eCommerce platform Wix. The partnership brings Sezzle's business-boosting 'Buy Now, Pay Later' option to Wix's massive roster of businesses and online stores and their buyers. The Sezzle solution will go live just in time for the holiday shopping season in November. After a disruptive year, amid a global pandemic and consumer belt-tightening, budget-conscious shoppers are embracing Sezzle's installment plans. Marketing…

Catalina Chooses Cadent as TV Graph and Analytics Partner

Cadent, the advanced TV platform company,  announced an expansion of its strategic partnership with Catalina, the leader in shopper intelligence and personalized digital media for CPG brands and retailers. Catalina will use the Cadent Platform to expand its marketing services to include linear TV, advanced TV, and OTT programming as part of its BuyerVision managed service, which also includes digital and in-store activation. Additionally, Cadent will offer its clients Catalina's purchase-based audiences and cross-screen…

DoubleVerify Announces Brand Suitability Tiers

DoubleVerify (“DV”), a leading software platform for digital media measurement, data, and analytics, announced that it will release the next evolution of its brand safety and suitability solution: Brand Suitability Tiers. This new offering, available as of January 2021, will allow brands to align suitability settings with their own unique standards, maximizing precision and scale. With Brand Suitability Tiers, advertisers will have access to 13 categories of content tiered by three levels of risk. Content risk is determined…

Amplience Announces Rapid Growth Reflecting Global Expansion of Digital Commerce

Amplience, the leading commerce experience platform for high scale, high growth brands, and retailers, announced that it is experiencing accelerating growth in its business during 2020. This rapid global growth in customers and revenue comes as the COVID-19 crisis has driven business and consumer adoption of digital commerce and marketing channels. Over the past 12 months, Amplience has signed significant multi-year contracts with leading global brands including Epson, Landmark Group (the leading UAE-based retail group),…

Nielsen Doubles Down On Advanced TV Measurement, Helps Advertisers Unlock & Monetize Addressable

Integration of viewership data from DIRECTV and DISH Set Top Boxes, VIZIO Smart TVs marks a critical step towards holistic cross media measurement Nielsen announced that it is adding addressable measurement to its National TV currency. Through strategic data integrations, Nielsen will add ~55 million devices across smart TVs and set top boxes to help scale addressable TV. Nielsen's addressable measurement will include AT&T's DIRECTV, DISH, Nielsen Advanced Video Advertising and addressable campaigns on VIZIO that…