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Horizon Media Partners with Location Sciences to Establish Leadership in Global Location Data Verification

Horizon Partners with Location Verification Technology to Improve Audience Development and Business Outcomes Across Programmatic Mobile Campaigns Horizon Media, a leader in data-driven media and marketing insights, announced its latest innovation today saying that it is now independently validating all location data applied across its programmatic practice, including media, audience development and measurement. Horizon is testing verification technology from Location Sciences to take a leading position in the industry in…

Dathena Opens US Headquarters, Bringing AI Data Protection to US Enterprises

Deep-Tech Innovator Delivers Cost-Effective Data Security for Global Businesses Dathena, the leader in AI-powered data-protection and privacy-management for global enterprises, today announced the official opening of its U.S. headquarters, located in the Financial District of Lower Manhattan in New York City. With offices in Singapore, Thailand, France, Switzerland, and now the United States, Dathena’s global growth positions the tech leader to capitalize on the rapid evolution of the $120 billion data protection market.…

Dataiku Launches Dataiku Community to Bring Together Professionals in Data Science, Machine Learning and AI

Dataiku, one of the world's leading Enterprise AI and machine learning platforms, announced the launch of the Dataiku Community, a collaborative resource for Dataiku users and those working to democratize data science. Created as the go-to place for all data professionals, the Dataiku Community centralizes resources and encourages members to engage on broad data science topics as well as to expand their knowledge and skillsets (both within and outside of Dataiku). The Dataiku Community features a knowledge section that…

VinSolutions Reveals New Capabilities to Better Personalize the Consumer Journey by Unlocking Data Potential

VinSolutions is introducing new personalization capabilities at NADA 2020 that will help dealers unlock data potential to help win customers and drive brand loyalty like never before. As technology adoption increases across industries and generations, consumers have developed a taste for personalization. The car buying journey is no exception, and with much of it being spent online, dealers are presented with an opportunity to harness the power of artificial intelligence (AI) to make valuable connections through a…

26-Year Contact Center And Customer Experience Industry Veteran Joins Forces With PACE Leadership

Growth and expansion of industry demand spawns new communities, events, learning, leadership concepts, and Corporate CX Council Leadership Summit to non-profit trade association Today, the Professional Association for Customer Engagement (PACE) the only non-profit trade association dedicated exclusively to the advancement of companies that engage with customers via the contact center, announces the addition of Christa Heibel to the PACE Team in an Interim Executive Director role to support strategic initiatives and member…

Amdocs Announces CES20, the Disruptive Cloud-Native Version of Its Market-Leading Customer Experience Suite

CES20 Accelerates Service Providers’ Journey to the Cloud and Powers Move From Legacy Systems to a Leading Microservices-Based Suite; CES20 Capabilities Already Adopted at Leading Providers Around the World Amdocs, a leading provider of software and services to communications and media companies, announced the release of Amdocs CES20, a fully cloud-native, microservices-based version of its market-leading customer experience suite. Designed to run on any combination of major public and private clouds, CES20 offers service…

Macorva Unveils People-Focused Customer Reviews to Help Companies Reward Service and Drive Retention

People-Focused Tool Delivers Simple Surveys via SMS to Make CX Rating Easy & Measurable Macorva, the people-focused feedback company, launched its new Macorva CX customer feedback platform, the first solution that allows companies to gather actionable customer experience ratings that tie their feedback directly to individual employee service. With Macorva CX, companies can gather customer reviews based on specific interactions to motivate and reward outstanding employee service or identify churn risks and rekindle…

Newgen Enhances its Communication Offering for Superior Customer Experience

Customer Communication Management's (CCM) Updated Version OmniOMS 8.6 Launched Newgen Software Inc., a global provider of low code automation platform managing content, processes, and communication, launched OmniOMS 8.6 – an enhanced version of its customer communication management (CCM) suite. The new version enables users to easily create, design, and manage HTML email communications. "In the era of digital, enterprises need to reinvent customer experience by delivering the right message in the right context, and at…

SRAX Inc. Exclusive Platforms Reaching Maturity, Offering Crucial Services, Generating Recurring Revenue

SRAX Inc. announces the broadcast of its exclusive audio interview with NetworkNewsAudio (NNA), a NetworkNewsWire (NNW) solution that delivers clients unparalleled visibility, recognition and brand awareness in the investment community. SRAX CEO Chris Miglino joins NNW’s Stuart Smith to discuss milestone achievements for SRAX in 2019 and how the company has strategically positioned itself for a strong 2020. “Last year was a big year for us as far as getting our BIGtoken product out to market and getting new products…

ING Research: Customers Willing to Drop Brands Based on Perceived Environmental Impact

Survey finds consumer adoption of circular practices hinges on convenience, availability and understanding of sustainable options offered by companies A new global survey commissioned by ING shows consumer attitudes have reached a tipping point, leading them to avoid brands that don’t prioritize sustainability and environmental issues. Despite demanding change, customers will still engage in the linear ‘convenience economy’ model of ‘take, make and waste’ unless companies offer a more seamless transition towards the…

365 Data Centers Acquires Commack, Long Island Data Center from mindSHIFT Technologies

Mindshift Remains a Managed It Infrastructure Provider, Continuing Its Commitment to Local and National Customers, and Signs Long-Term Colocation Services Agreement With 365 365 Data Centers, a leading provider of cloud, connectivity, and data center services for enterprise, carrier, and content customers, announces its acquisition of the data center facility at 500 Commack Road in Commack, Long Island from mindSHIFT Technologies (a Ricoh company). This transaction brings 365's total number of data centers to 12,…

NetWise Joins LiveRamp Data Store, Enabling Marketers to Utilize Best in Class B2B Audiences Easily Across Almost Any Platform

NetWise Data LLC, the B2B data 'brand behind the brand' of big B2B data companies like Bizo and a pioneer in B2B display audiences since 2012, is now in the LiveRamp Data Store. This means direct, 'farm-to-table' access for all data needs, across any digital channel, while maintaining consistency with the person records used for offline marketing. NetWise can instantly distribute custom segments to any almost any DMP, DSP, SSP,  Social Platform or brand while keeping those segments and contacts in sync - across all channels.…

Data and MarTech Intertwined in 2020

As we move into the next decade, data is set to become the cornerstone of MarTech. Marketers today have access to a more detailed, wider pool of data than ever before. However, this raises a number of key questions. How should businesses evolve sound data strategies that deliver tangible results? How can developments in data capture and storage be brought in consonance with evolving legal and compliance standards? When collecting data from users, it’s important to keep in mind the evolving nature of the legal and compliance…

Episerver Recognized as a Leader for First Time in Gartner Magic Quadrant for Digital Experience Platforms

Episerver Improves Its Positioning on Ability to Execute Axis Compared to Previous Years Episerver™, the customer-centric digital experience company, is recognized as a Leader in the just-published Gartner Magic Quadrant for Digital Experience Platforms™. This recognition marks Episerver's first-time placement in the Leaders quadrant of this independent analyst report. The news comes on the heels of three major Q4 2019 announcements with the acquisition of personalization and analytics company Idio™, the hiring of CEO…

Liferay Named a Leader in the 2020 Gartner Magic Quadrant for Digital Experience Platforms

Liferay Recognized as a Leader in the Gartner Magic Quadrant for Digital Experience Platforms for Tenth Time Liferay, Inc., which makes software that helps companies create digital experiences on web, mobile, and connected devices, announced that Gartner has recognized the company as a Leader in the 2020 Magic Quadrant for Digital Experience Platforms. In the report, Liferay is positioned in the Magic Quadrant among a field of 14 vendors based on its completeness of vision and ability to execute. Liferay Digital Experience…

Acquia Named a Leader in Gartner’s 2020 Magic Quadrant for Digital Experience Platforms

Acquia Among 14 Companies Evaluated on their Ability to Execute and Completeness of Vision Acquia announced it was named a Leader by Gartner, Inc. in the 2020 Magic Quadrant for Digital Experience Platforms. This report evaluated 14 vendors, and Acquia was positioned in the Leaders quadrant based on its ability to execute and completeness of vision. According to Gartner, “Customers’ growing expectations for digital experiences make DXP adoption an urgent necessity for global organizations, but the market is fragmented…

GoExpedi Enables ‘Predictive Ordering’ for All Its Customers

GoExpedi, the leading innovator in procurement solutions and supply chain management, announces the initial release of predictive ordering capabilities for its e-commerce and company management platforms. The new functionality serves to further tailor and customize each client’s shopping experience. As users engage on the platform, data is collected, fed into GoExpedi’s AI algorithms and analyzed. This analysis provides not only product recommendations and accurate quantity estimates to its end users but can identify order…

Diyotta Named One Of The Top 5 Data Integration Vendors To Watch In 2020

Diyotta, Inc., an enterprise-class, data integration platform for modern data environments, was recognized as one of the top 5 data integration vendors to watch in 2020 list released by Solutions Review, one of the top global technology analyst firms. Marketing Technology News: Cross-Industry Group Proposes GDPR-Grounded Model for Compliant AdTech "Solutions Review's Data Integration Tools Vendors to Watch is an annual listing of solution providers we believe are worth monitoring. Companies are commonly included if…

The Changing Customer: Reaching Gen Z During the Super Bowl and Beyond

The Big Game continues to be the go-to venue for the world’s top brands to spar against each other for the public’s attention. Year after year, we’re blasted with 30-second, multi-million-dollar ads that not only seek to thrill, inspire, entertain and delight — but imprint themselves on our psyches. In the same way, NFL teams see the Super Bowl as the final test of the gridiron, brands and agencies see it as a winner-takes-all competition of television salesmanship. Gen Z is expected to account for 40 percent of all…

CallMiner Achieves 30% Compound Annual Growth Rate as Demand for Speech and Customer Interaction Analytics Surges

New customers, funding and top customer satisfaction set the stage for another decade of growth, innovation and market leadership CallMiner, the leading provider of artificial intelligence (AI)-fueled speech and customer interaction analytics, has recorded another strong year of growth amidst growing demand for its technology worldwide. In the fiscal year ending Dec. 31, 2019, the company closed a $75 million investment from Goldman Sachs, and reported a three-year compound annual growth rate (CAGR) of 30%. Marketing…