Aimed at helping businesses emerge from the pandemic stronger than ever, the search company is offering an exclusive rate on its Listings solution to help increase foot traffic by delivering accurate, up-to-date information across a business's digital footprint. Yext, Inc., the Answers Search Company, announced an incentive program for its Listings product as part of its #Back2Biz campaign, which aims to put businesses at an advantage as COVID restrictions loosen and reopening ramps up. Marketing Technology News: Hyland…

Opera is announcing a major rebranding of its award-winning browser Opera Touch on iOS, which now changes its name to Opera. This rebranding marks a new milestone for the Norwegian browser maker. The company is unifying its brand and products across all platforms to offer users a seamless browsing experience on all their devices. "Since the introduction of iOS 14 last year, when Apple announced users could change their default browser, we have seen tremendous interest in our flagship browser for iOS, particularly from…

Event Technology helps individuals or companies plan, produce and publish an event. Event technology is evolving at an amazingly fast pace, given the current scenario, this is a necessity. Amidst the ongoing COVID-19 pandemic, most people and companies have turned towards the digital world to gain better prospect and customer traction. They have had to incorporate event technology in their marketing strategy, to drive positive trends in their tech investments' and respective marketing returns. Marketing Technology News: …

With Over 1 Million Link Errors Detected within Months, Campaign Monitor Assists Thousands of Saved Conversion Opportunities for Customers Campaign Monitor, a CM Group brand and provider of powerful yet intuitive email marketing software, today announced that its newly released Link Review product feature has now successfully checked more than 1 million links, with 27% of identified links ultimately needing a fix. Serving as an added and automatic review, this translates to more than 4,000 links per day that Campaign…

Usage AI , a platform that empowers companies to reduce their monthly cloud expenditure, announced the close of its seed round. The company generates, on average, 35% in monthly AWS savings for its customers. Because the company has collected millions of data points from its opt-in users with a variety of usage patterns, it's been able to identify hard-to-find savings that humans can't detect. It takes less than 15 minutes for a company to onboard with the company. Additionally, the company's customers get the deep…

Award-winning PowerEgg X firmware update supports livestreaming on major platforms such as YouTube, Periscope, and TikTok. New videoconferencing capability drives upon global growth in virtual conferences and events; support for Windows and Mac devices for platforms such as Zoom, Skype, and more. PowerVision Robot Corporation, the only company in the world producing aerial, water-surface, and underwater robotic devices, as well as the only robotic company to achieve mass production of underwater AI robotic devices, has…

The second-largest conferencing platform by call volume released its Virtual Background update, a feature that allows users to take their conferences wherever they imagine. FreeConferenceCall.com, one of the most recognized conferencing and collaboration brands in the world, announces the release of Virtual Backgrounds. Marketing Technology News: Roku’s Active Live Streaming Video Membership Grew Significantly Post-Quibi Shutdown Users can now take their conferencing anywhere they imagine using preloaded digital…

Sophi.io, The Globe and Mail’s artificial intelligence-based optimization and prediction engine, was named a finalist in 5 categories of the Global Media Awards run by the International News Media Association (INMA): Best Product and Tech Innovation Best Initiative to Register Users Best Initiative to Acquire Subscribers Best Use of Data To Drive Subscriptions, Content, or Product Design Best Use of Data to Automate or Personalise “The INMA Global Media Awards focus on excellence across all areas of…

Pioneering digital advertising firm continues to revolutionize interactive video KERV Interactive, a recognized technology company specializing in visual IR driven interactive video for brands, has launched a new Shop Scroll feature that enables consumers to clink on shoppable links throughout the duration of a video. Marketing Technology News: MarTech Interview with Ashley Kramer, CMO at Sisense With Shop Scroll, unobtrusive and organic links ensure products never disappear from an interactive video, all…

Responding to the demands of remote work, Corel’s professional graphics suite enables designers to deliver flawless results faster and remain connected, even as teams work apart. New versions of CorelDRAW Essentials & CorelDRAW Standard round out the 2021 lineup with apps for a full range of graphics users, including consumers, small businesses and graphics pros. CorelDRAW 2021 product lineup featuring professional graphic design software, CorelDRAW® Graphics Suite 2021. Available for Windows and Mac, the new suite…

Microsoft Azure customers worldwide now gain access to NuOCR to take advantage of the scalability, reliability, and agility of Azure to drive application development and shape business strategies. Nuvento, a leading provider of digitization services, launched its AI-driven OCR (optical content recognition) digitization platform today in the Microsoft Azure Marketplace, an online store providing applications and services for use on Microsoft Azure. Named NuOCR, this platform uses advanced algorithms in machine learning,…

'Hubb excels at delivering distinctive online experiences marketers' value' - B2B Marketing Events Management Solutions, Q1 2021 Report Hubb, a leading virtual, hybrid, and in-person event software platform, today announced that Forrester rated the Hubb Management Platform as a Leader in The Forrester Wave™:: B2B Marketing Events Management Solution, Q1 2021. Forrester evaluated 14 platforms based on 28 criteria, scoring their current offering, strategy, and market presence. Hubb received the highest scores possible in…

VERB Technology Company, Inc. , a rapidly emerging market leader in business-focused interactive video sales and marketing tools, including livestream ecommerce, CRM, and content management applications, today announced that in preparation for the global release of its much anticipated Microsoft Outlook integration, it will offer small businesses across the country impacted by COVID-19, free use through a specially designed beta program. Marketing Technology News: Domo Invests For Growth, Welcoming New Executives To Lead…

Amperity helped Servco increase conversion on leads generated by 62%. Amperity, the #1 enterprise customer data platform for consumer brands, today announced Servco Pacific Inc. (Servco), a leader in automotive products & services, has deployed Amperity to connect silo'd customer data across its businesses, create highly accurate 360-degree views of their customers and households, and get actionable business insights to better build customer trust. With Amperity, Servco now brings teams together across its entire…

BlueJeans by Verizon announced new enhancements to its BlueJeans Gateway for Microsoft Teams solution (BlueJeans Gateway). As organizations look to advance their hybrid workplace initiatives, the BlueJeans Gateway gives organizations the ability to extend their Microsoft Teams collaboration capabilities—regardless of where employees are located. Additionally, Microsoft named Verizon as an early launch partner for their new Operator Connect platform. Operator Connect creates a direct peering relationship between the…

Scalable and flexible pricing to democratize media monitoring Since the beginning of the COVID-19 pandemic, nothing has really changed - but everything did. People still work hard, read emails, go to "meetings," shop, and the list goes on. The pandemic has only pushed the "fast forward" button of the online world, the internet of things and the virtual everything. SOCIALHOSE.IO, a social listening agency, makes listening affordable to smaller businesses looking for enterprise-level solutions needed to keep up with the pace…

Company Recognized as a Leader in Both the Enterprise and SMB MarketScapes 8x8, Inc., a leading integrated cloud communications platform, announced it has been named a Leader in the IDC MarketScape: Worldwide UCaaS Service Providers for Enterprise 2021 Vendor Assessment (Doc # US47452521, February 2021). 8x8 was specifically recognized in the areas of innovation, offering strategy and implementation. 8x8 was also recognized as a Leader in the 2021 IDC MarketScape: Worldwide UCaaS Service Providers for SMB 2021 Vendor…

Leading Salesforce org management tool Metazoa Snapshot helps growing eCommerce businesses with complex Salesforce orgs    Metazoa, developers of the Salesforce ecosystem’s top software toolset for org management, today announced that Metazoa Snapshot has been optimized for eCommerce businesses. Metazoa Snapshot is the industry’s most comprehensive toolset for org management, technical debt removal, and more. “Because of the pandemic, eCommerce businesses of all sizes have experienced a major boom,” said Metazoa CEO…

Taboola, a global leader in powering recommendations for the open web, helping people discover things they may like, announced a new addition to its suite of segmentation and personalization offerings for publishers. According to industry data, 70% of publishers personalize their content for readers and a large percentage plans to do so moving forward. Publishers partnering with Taboola will have access to new loyalty features as part of Taboola's personalization and segmentation suite. This includes a proprietary…

Looking beyond the disruption the COVID-19 pandemic has sown within the marketing industry, it has also fueled an unprecedented wave of experimentation and adoption of new technology among brands and agencies. Strategies and solutions that were being tentatively explored at the beginning of 2020, in hopes of uncovering new efficiencies and opportunities, are now being catapulted to the forefront of 2021 planning. Without a doubt, the next 12 months will have a dramatic effect on the brand landscape of the future, as the…