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Fuze to Modernize Communications and Power Digital Transformation for the Los Angeles Angels

Fuze to provide best-in-class mobile experience, superior call quality, and real-time network monitoring Fuze, the leading cloud-based communications provider for the modern global enterprise, will replace the 20 year-old legacy infrastructure for the Los Angeles Angels with a cloud-based solution to enhance workflow efficiencies and improve call quality across the organization, which will ultimately help drive ticket sales. Marketing Technology News: UNINTERRUPTED and SiriusXM Launch Exclusive Athlete Playlists on…

Ordergroove Taps Ralph Robertson as CRO to Continue Accelerated Growth

Experienced marketing technology executive brings proven success in serving leading brands Ordergroove, the leader in relationship commerce, announced that Ralph Robertson has joined its leadership team as Chief Revenue Officer (CRO). In this role, Robertson will leverage his 20+ years of experience building global sales organizations and developing successful go-to-market strategies for both private and publicly held SaaS companies to expand Ordergroove’s position as the leading SaaS platform for driving recurring…

Be Human: Surprising New Ways to Get Content Sites, eCommerce Stores and Blogs Found in Search Results

Help for Owners of Content Websites, Online Stores and Professional Bloggers Everyone knows search draws way more traffic than social media and paid ads. Getting found by Google is a profitable way to grow traffic and sales. Before pages are ranked though, search engines have to first find them. It used to take months, sometimes years, to get a site's content found by Google and major search engines. Even so, only a small percentage of internet content ends up indexed by Google. With a little help from eCommerce SaaS…

Harvard Pilgrim Health Care Selects Merkle as its Medicare Marketing Agency of Record

Merkle will lead the execution of integrated marketing campaigns for Medicare Annual Enrollment Period acquisition efforts Merkle, a leading technology- enabled, data-driven performance marketing agency, has been chosen by Harvard Pilgrim Health Care, as its Medicare marketing agency of record. Under this agreement, Merkle’s Health Marketing Solutions group will lead the execution of integrated marketing campaigns supporting Harvard Pilgrim’s Medicare Annual Enrollment Period (AEP) acquisition efforts. Within these…

Glance Expands its Presence in Singapore as Part of Global Expansion

To more than double its headcount in Singapore for accelerating growth in Southeast Asia Glance, one of the fastest-growing content platforms in the world, announced that it is increasing its presence in Singapore as part of its global expansion plans. Glance delivers artificial intelligence-driven, personalized content to screen zero of smartphones. Every time a user wakes up their phone, their lock screen comes alive with a new visual and interactive content that is personalized for them. Marketing Technology…

Mintegral Granted IAB Tech Lab Open Measurement SDK Certification

The programmatic and interactive advertising platform Mintegral announced that it has received the Interactive Advertising Bureau (IAB) Tech Lab Open Measurement SDK certification. This provides Mintegral partners with an extra layer of transparency as it allows for third-party viewability and verification of ad traffic. Mintegral has also been granted IAB Tech Lab membership, which will enable us to participate in defining and implementing more ad-tech standards in order to drive the industry forward towards a more open…

Informatica Expands Relationship with Amazon Web Services with New Innovations to Accelerate Enterprise Cloud Modernization

New Data Engineering, Data Lake, and Enterprise Data Warehouse Solutions from Informatica Now Available on AWS Informatica, a leader in enterprise cloud data management, announced new product capabilities and accelerators for Amazon Web Services (AWS) solutions, including Amazon Redshift, Amazon EMR, and AWS Glue this week at AWS re:Invent 2019 in Las Vegas. These new capabilities are designed to help customers minimize the cost and complexity of cloud modernization initiatives. Amazon Redshift Ready Designation…

Kustomer Raises $60 Million To Further Transform Customer Service

Series E funding round is led by Coatue with participation from existing investors Tiger Global Management and Battery Ventures Kustomer, the SaaS platform reimagining enterprise customer service, announced today it raised $60 million in Series E funding. This latest round of financing was led by Coatue with participation from current investors Tiger Global Management and Battery Ventures. Over the last 18 months, Kustomer has raised $161 million of funding across four rounds, bringing the company's total funding to $173.5…

Onapsis Appoints Anshuman Kanwar as General Manager of Products and Technology

Strategic Addition of Former LogMeIn CTO Brings Experience Building Innovative Enterprise Software Solutions to Help Onapsis Guide Customers to the Cloud with Confidence Onapsis, the leader in business application protection, announced the appointment of Anshuman Kanwar as general manager of products and technology. In this new role, Kanwar is responsible for developing and scaling The Onapsis Platform to protect customers’ business-critical applications while strengthening their ability to meet tomorrow’s digital…

Sumo Logic Achieves AWS Container Competency Status

Recognition Highlights Sumo Logic’s Proven Ability to Provide AWS Customers Comprehensive Visibility Across their Containerized Workloads Sumo Logic, a leader in continuous intelligence, announced it has achieved Amazon Web Services (AWS) Container Competency status, recognizing the company’s success in supporting AWS customers with real-time, actionable insights they can use to efficiently run their containerized workloads. Achieving the AWS Container Competency differentiates Sumo Logic as an AWS Partner Network…

Episerver Hires SAP Veteran Alex Atzberger as CEO

Episerver continues to prove customer-centric focus with a customer experience leader taking its top spot Episerver, the customer-centric digital experience company, has named Alex Atzberger as its CEO. Atzberger joins Episerver after spending nearly 15 years with SAP™ – one of the top 20 most valuable brands in the world – most recently as president of SAP Customer Experience. Episerver sought a leader who could drive accelerated market awareness and deliver on its vision of creating a world where digital experiences…

New Innovations Give Business Users Enhanced Flexibility in Veeva CRM

Veeva CRM Dynamic Attributes and Salesforce Lightning Business Apps for Veeva CRM improve team collaboration and productivity 2019 Veeva Commercial & Medical Summit, Europe-- Veeva Systems announced new capabilities that give business users greater flexibility in Veeva CRM for improved collaboration and productivity. Salesforce Lightning Business Apps for Veeva CRM will give users a personalized experience with functionality based on different roles and tasks. Veeva CRM Dynamic Attributes allows business users to…

Painful Customer Support Experiences Bring 52% of American Consumers to Tears and Profanity

Genesys survey highlights cultural differences as U.S., China and India show highest rate of frustration while seeking help More than half (52%) of U.S. respondents in a recent survey reveal they become so frustrated when soliciting customer support that they swear or even cry. This figure is similar to U.K. survey results (50%) but pales in comparison to the 60% response in India. Other highly emotional country results include China (58%), Singapore (55%), and Malaysia (51%), comparing to only 19% of South Korean…

Best Western Hotels and Resorts Go All-In on AWS

Global lodging powerhouse moves to AWS, leveraging the broadest and deepest portfolio of cloud services to innovate faster and deliver new and enhanced guest experiences Amazon Web Services, Inc. (AWS), an Amazon.com company, announced that Best Western Hotels & Resorts is moving its infrastructure to AWS – going all-in the world’s leading cloud – to automate processes and quickly develop new and more personalized experiences for travelers visiting its more than 4,700 properties around the world. Best Western Hotels…

The Meet Group Releases “Viewer Levels” on MeetMe and Skout

Recently Launched NextDate Dating Game Now Available to All US Users The Meet Group, Inc., a leading provider of interactive livestreaming solutions, announced that it has released a new “Viewer Levels” feature for viewers of its popular livestreaming product. Viewer Levels is now available to users of its MeetMe and Skout mobile apps. With the new product, livestreaming viewers will earn experience points, or XP, by spending time engaging with broadcasters and purchasing virtual gifts for them. On reaching certain XP…

Hyperion X Selects Reltio Cloud To Optimise Insights From Data

Data and technology division of Hyperion invests in capabilities to hyper-personalise product and service offerings for clients and to strengthen their competitive position in the insurance sector Hyperion X, created in 2019 as the data and technology division of Hyperion Insurance Group, a leading insurance group with employee ownership at its heart, has selected Reltio Cloud as the core client data platform to power its data and analytics capabilities and strengthen its competitive position in the insurance sector. "We…

SocialCode Announces New Listener-Centric Audio Division, CodeAudio

CodeAudio will offer podcast, streaming and voice AI capabilities, helping brands find their voice through the power of audio marketing SocialCode, the digital media marketing partner, announced the launch of its new audio division, CodeAudio, the world’s first and only listener-centric, performance-obsessed audio solution. The new division will offer podcast, streaming and voice AI capabilities, helping brands and creators connect with valuable audiences and discover the power of audio marketing. To lead the new…

Europe Continues to Dominate Global E-Commerce Ranking

European nations hold eight of the top 10 spots on UNCTAD's Business-to-Consumer (B2C) E-commerce Index 2019, which ranks 152 countries on their readiness to engage in online commerce. Europe remains by far the most prepared region for e-commerce, with eight countries ranking in the top 10 of a global index published on 3 December. For the second consecutive year, the Netherlands leads UNCTAD’s Business-to-Consumer (B2C) E-commerce Index, followed by Switzerland. The only non-European countries on the top 10 list are…

UnionBank Takes Honours at Global Retail Banking Innovation Awards 2019 for Unscrambl-Developed Technology

Unscrambl's qbo CX, an AI-powered contextually-aware and location-aware chatbot developed for UnionBank, wins Highly Acclaimed Chatbot Service Unscrambl, the company democratizing data discovery and insights consumption to accelerate the way businesses make decisions, announced today that its partner, Union Bank of the Philippines (UnionBank), has received the award for Highly Acclaimed Chatbot Service at the 2019 Global Retail Banking Innovation Awards in Singapore. Unscrambl developed the chatbot to enhance customer…

Syncfusion Releases Essential Studio for Flutter

New Flutter Widgets Include Data Visualization and 20+ Interactive Charts Syncfusion, Inc., the developer solutions company of choice, is proud to announce the release of its new suite of Flutter widgets. Syncfusion’s Essential Studio for Flutter comes with powerful, user-friendly, and feature-rich charts and a data visualization widget, a radial gauge, written natively in Dart, making them compatible for Android, iOS, and web with no changes needed in the source code. “Syncfusion has a great reputation for reusable,…