Seismic Names John McCauley as Chief Financial Officer

Creates a Robust Platform Guiding Companies to Drive Growth in the Age of the Customer Seismic, the recognized leader in sales and marketing enablement, named John McCauley as their first Chief Financial Officer. Reporting directly into CEO Doug Winter, McCauley will be responsible for leading Seismic's global financial organization and operations. McCauley brings more than a decade of experience in leading financial teams at fast growing and innovative international firms including Illumina and ServiceNow. While at…

Dreamforce Interview with Doug Winter, CEO, Seismic

"Buyers want to be treated as individuals, to have a fully digital experience, and have seamless transitions as they move through their decision to purchase."What is the most exciting aspect of being a part of a cloud tech company? I’m thrilled that we’re seeing the marketplace realize how vital Sales Enablement technologies like ours are to their business and how much value customers are getting out of our product. For example, Guggenheim Partners and Seismic recently won a Gramercy Financial Content Marketing Award for…

Global Sales Enablement Momentum Spurs Triple-Digit Growth for Seismic

Seismic, the recognized leader in sales and marketing enablement, announced 109 percent year over year organic growth in the recurring revenue base to end the third quarter. Consistent customer satisfaction continues to be a major factor in the company's success: Seismic posted year over year 97 percent gross retention to end the quarter. "The top trend we've seen thus far this year is large enterprises redefining the scope and potential of their sales enablement strategies," said Doug Winter, Seismic CEO. "They have…

Independent Research Firm Cites Seismic as a Leader in Sales Enablement Automation

Company Top-Ranked in Both Strategy and Current Offering Categories Seismic, the global leader in sales and marketing enablement,  announced that they have been recognized as a Leader by Forrester Research in The Forrester Wave: Sales Enablement Automation Platforms, Q3 2018. The report states that Seismic is an ideal fit for enterprises that seek a “best-in-class solution”. In addition, the report notes that Seismic’s recent acquisition of SAVO Group “signals that Seismic is looking to put more distance between the…

Seismic HomePage Unveiled to Deliver True Personalization to Sellers for Maximum Productivity

Seismic Announces Series of Product Updates Designed to Further Leverage the Platform’s Intelligence and Situational Awareness Capabilities Seismic has announced the launch of Seismic HomePage. Seismic HomePage is a situationally aware homepage that spotlights relevant information for each individual seller and recommends next steps based on what is likely to help them engage their unique set of buyers. The launch is one of multiple product announcements from the global leader in sales and marketing enablement -- all…

TechBytes with Kevin Chew, VP, Corporate and Business Development, Seismic

Kevin Chew VP, Corporate and Business Development, Seismic Sales Enablement is a sector that has seen rapid growth in the past few years. In this complex world of B2B sales, firms like Seismic make it easier for their clients to drive revenue with their flexible platform. We spoke to Kevin Chew, VP, Corporate and Business Development, Seismic, to understand the dynamics of their partnership with Microsoft and the challenges that a sales enablement platform must tackle to deliver ROI.Tell us about your role at Seismic and…

Seismic Deepens Partner and Product Ties with Microsoft

New Educational and Go-To-Market Initiatives Underscore Continued Product Integration Success Seismic, a global leader in sales and marketing enablement, announced that the company has strengthened its relationship with Microsoft in both go-to-market efforts and product integrations. First, Seismic will be a sponsor and exhibitor at Microsoft Ready, the company's annual internal marketing, technical and sales kick-off event. Seismic will be showcasing a host of new product features at the event, including those built…

Seismic Acquires SAVO Group to Leap Ahead in Sales Enablement Market

With SAVO Group's Acquisition, Seismic Customers Will Enjoy Accelerated Pace of Product Innovation and Additional Sales Enablement Expertise from New Combined Company Seismic, a global leader in sales and marketing enablement, has announced that it has signed a definitive agreement to acquire SAVO Group. The new agreement is combining two of the major global sales enablement brands. The acquisition extends Seismic’s position as the leading platform aligning sales and marketing teams to effectively engage buyers with the…

Seismic Helps Drive Content Adoption to Align Marketing and Sales

Elekta Saw Sales Content Adoption Rise 350 Percent After Implementing the Leading Sales and Marketing Enablement Solution This week, Seismic announced that their leading marketing and sales enablement solution has helped increase adoption of sales content by 350 percent at Elekta. Elekta is a leading innovator of equipment and software used to improve, prolong and save the lives of people with cancer and brain disorders. After Seismic helped break down silos between multiple sales and marketing departments across the…

Seismic and Eagle Investment Systems Form Strategic Alliance

Mutual Clients Will Be Able to Access Highly-Personalized and Compliant Client Content through Seismic's Leading Sales Enablement Solution Seismic, the leading global sales and marketing enablement solution for financial services, and Eagle Investment Systems LLC, a BNY Mellon company and leading provider of financial services technology, announced a strategic alliance to offer Seismic's sales enablement and content automation tools to Eagle clients. As the client experience increasingly becomes the main differentiator…

Seismic and Sullivan Bruyette Speros & Blayney Win at the 15th Annual Gramercy Institute Financial Marketing Strategy Awards

Wealth Management Firm Was Able to Generate Significant Time Savings and Client Experience Improvements through the Use of Seismic's Sales Enablement Solution Seismic, the leading global sales and marketing enablement solution for financial services and Sullivan Bruyette Speros & Blayney (SBSB) recently announced that they have been named a winner in the 2018 Gramercy Financial Marketing Strategy Awards for Best Content Personalization Strategy. "We are incredibly excited to have won a Gramercy Financial…

Seismic Wins Gold For Sales & Customer Service At The 2018 Stevie Awards

The Stevie Awards are the World's Top Honors for Customer Service, Contact Center, Business Development and Sales Professionals Seismic, the leading global sales and marketing enablement solution, has announced that they have been presented with the Gold Stevie® Award in the Sales Enablement – New Version category at the 12th annual Stevie Awards for Sales & Customer Service. Read More: Fireside Chat with Shawn Schwegman At the time of this announcement, Doug Winter, Seismic co-founder and CEO, said,…

Seismic/Demand Metric Report: Effective Sales Asset Management Generates Significant Revenue Gains

Study Finds That Centralized Content Distribution, Visibility into Content Usage, and Effectiveness Metrics Among Primary Drivers of Improved Sales Content ROI What is the result of effectively equipping sellers with the content they need in buyer interactions? An approximate 20 percent increase in revenue, according to a study released by Seismic and Demand Metric. In a survey of more than 300 North American marketing and sales leaders, over half of participants estimated a revenue increase of 20 percent or more if…

Seismic Listed in Gartner’s Market Guide for Digital Content Management for Sales for Second Consecutive Year

Sales Content Management Vendors Are Continuing to Develop Strong Capabilities and Drive Product Innovation Through Enhanced Platform Capabilities, Gartner Report Finds Seismic, the leading global marketing and sales enablement solution, announced that they are listed as a Representative Vendor included in Gartner's 2017 Market Guide for Digital Content Management for Sales. The report provides an overview of the digital content management for sales landscape and lists 19 Representative Vendors in the field.…

Interview with Daniel Rodriguez, VP of Marketing, Seismic

"Artificial intelligence and analytics are going to help sellers find the best ways to accompany and educate customers throughout the buying cycle." On Marketing Technology MTS: Tell us about your role and how you got here. (What inspired you to join a technology innovation company?) I am the VP of marketing here at Seismic, where I focus on developing and executing a marketing strategy for generating high quality leads for sales and raising brand awareness. I joined the team back in 2013 as Seismic’s first marketing…

TechBytes with Dave Myron, VP Product Marketing, Seismic Software

Dave Myron VP Product Marketing, Seismic Software Rated among the top sales enablement solutions, Seismic enables sales reps to build an effective, fast-paced engagement lifecycle using personalized content. “Designed for sales, approved by marketers” – the right content for sales enablement makes sales processes shorter and improves performance. We chatted with Dave Myron, Vice President Product Marketing at Seismic, to get an insight into their Actionable Insights and LiveDoc technology.MTS: Tell us about your role…

Digital Domain Adds Decades to David Beckham for New “Malaria Must Die” Campaign

VFX Artists Introduce Hybrid Age-Blending Technique, Helping an Older Beckham Look Natural During Future Speech Digital Domain reveals how they added decades to David Beckham’s face for the new Malaria Must Die – So Millions Can Live short, produced by RSA Films Amsterdam. Using a combination of traditional VFX techniques and its proprietary face-swapping technology, “Charlatan,” Digital Domain was able to take Beckham deep into the future without a 3D scan. In the short, an older Beckham is making a speech on the day…

RingCentral Ranked Highest in Five out of Five Use Cases in the 2020 Gartner Critical Capabilities for Unified Communications as a Service…

RingCentral ranked highest in all five use cases including mobility and remote working, integrated contact center, midsize enterprises, multinational organization and large enterprises RingCentral, Inc., a leading provider of global enterprise cloud communications, collaboration, and contact center solutions, announced that it has received the highest scores in every use case among 14 total vendors in the November 2020 Critical Capabilities for Unified Communications as a Service (UCaaS), Worldwide report. Marketing…

Rakuten Acquires Leading Autofill Platform Fillr

Melbourne-Based Company Joins Rakuten's Portfolio of E-Commerce Solutions for Increasing Customer and Transaction Value Rakuten Inc. has completed the acquisition of Fillr, the world's most intelligent autofill service. Based in Melbourne, Australia, Fillr powers tens of millions of transactions monthly for the world's top e-commerce, fintech and 'buy now, pay later apps, including for Rakuten's shopping rewards and Cash Back destination in the United States and Canada. Terms of the acquisition, led by Rakuten Americas on…

Alida Placed in 2020 Magic Quadrant for Voice of the Customer Solutions

Recognized for Completeness of Vision and Ability to Execute Alida, a leading and innovative provider of solutions in the Customer Experience Management (CXM) market, announced that it has been positioned by Gartner as a Niche Player in the Magic Quadrant for Voice of the Customer Solutions for its CXM and insights platform. The evaluation was based on specific criteria that analyzed the company’s overall completeness of vision and ability to execute. Marketing Technology News: Vidyard’s Free Asynchronous Video Messaging…