Zeta Global, the AI Marketing Cloud, unveiled an expanded lineup for Zeta Live 2025, its invitation-only flagship event on October 9, 2025, in New York City, bringing together 1,200+ marketers, 70+ speakers from top brands including AWS, Marriott, United Airlines, and Nissan, and 25+ sessions across three stages. Designed to help leaders turn intelligence into impact, this year’s agenda centers on Zeta’s theme “Achieve the Impossible,” with Serena Williams and Tom Brady sharing championship playbooks for leadership, resilience, and building lasting impact.

The program blends vision and execution, as Fortune 500 CEOs and CMOs, innovators, and creators will break down how enterprises are operationalizing agentic AI to accelerate decisioning, scale personalization, reduce complexity, and deliver measurable outcomes.

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“Zeta Live is where the industry stops talking about AI and starts using it,” said David A. Steinberg, Co-Founder, Chairman, and CEO of Zeta Global. “This expanded program brings together ‘GOAT squared,’ as well as champions from the boardroom to the stage, showing how agentic systems turn intelligence into better experiences for consumers and faster growth for brands. Attendees will leave with the playbooks to take the next generation of AI from small pilots to scalable programs.”

Attendees will also get a first look at Zeta’s innovation roadmap in a session led by Christian Monberg, Chief Technology Officer and Head of Product, and Neej Gore, Chief Data Officer. The product session will also spotlight new real-time AI-powered innovations within the Zeta Marketing Platform.

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Additional speaker and programming highlights include:

– High-profile speakers include: Michael Milken (Chairman, Milken Institute), Deepak Chopra (Founder, Cyberhuman and DeepakChopra.ai), Bonin Bough (Chief Strategy Officer and Co-Founder, Group Black), among other visionaries.
– Featured CMOs and marketing executives include: Sherina Smith (CMO, American Family Insurance), Kevin Wertz (CMO, Shinola), Tim Barnes (US-ENT GM, Advertising & Marketing, Amazon), Carla Giovannetti Dodds (CMO, Aaron’s Inc), Chris Norton (SVP & GM, Marriott Media and Global Personalization, Marriott International), Vinay Shahani (SVP and Chief Marketing & Sales Officer, Nissan USA), John D’Agostino (Institutional Head of Strategy, Coinbase), alongside several other Fortune 500 CMOs.
– Exclusive CEO conversations with: Jim Lanzone (CEO of Yahoo), Nicholas Thompson (CEO of The Atlantic), Henry Schuck (CEO of ZoomInfo), Adam Singolda (CEO of Taboola), and more.
– Three stages—Vision, Innovation, and Discovery—will explore the AI-powered future, unlock strategies that turn marketing into growth engines, and spotlight real-world success stories.
– Live demos, masterclasses, and real-world case studies.
– Exclusive networking experiences and book signings throughout the event and into the evening.