Influ2, the leading contact-level ABM platform, announced that it has been named a Challenger in the 2026 Gartner Magic Quadrant for Account-Based Marketing Platforms, marking its first inclusion in the report. Influ2 sees the placement as validation of contact-level ABM, an approach that reflects a simple reality: people make decisions, not accounts.

Contact-level ABM enables GTM teams to target specific buyers by name, understand what they care about through contact-level signals, orchestrate the next best step around each buyer, and measure the resulting revenue impact.

“Being named a Challenger in our first appearance in the Magic Quadrant is a meaningful recognition for Influ2 and also for our customers who are running contact-level ABM programs,” said Dmitri Lisitski, CEO and co-founder of Influ2. “We built Influ2 on the belief that ABM works best when it’s built around people, not just accounts. That means knowing which individuals are showing intent, engaging them with relevant messages, and being able to attribute that engagement to revenue. We will continue working with our customers to innovate our platform and evolve the way B2B revenue teams execute their go to market at the contact-level.”

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The recognition comes during a year of product expansion for Influ2. Over the past twelve months, the company has introduced:

• Audienscope: Shows exactly who’s engaging and what they care about, with contact-level intent from social, search, third-party content, and website visits, plus job-change alerts.
• Signals Center: A central hub that uses AI to summarize the context behind each contact-level buyer signal, so sellers know who to contact and what to say.
• Contact-level GTM orchestration: Next-best actions across ads, sales cadences, and CRM and MAP campaigns, triggered by each individual buyer’s interests and engagement.
• Influ2 MCP server: Access to contact-level buyer signals and ABM program execution from AI applications such as Claude, ChatGPT, and Agentforce.

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For years, ABM programs have had to rely on account-level intent, which flags that a company is in market but doesn’t reveal who at the company is showing intent or why. On November 5, Influ2 will introduce a new capability that reverses that model. It’s time that intent from specific buyers puts accounts on your target list. Register for the webinar here to save your spot and learn more.