SMC Corporation Expands Relationship With SugarCRM to Accelerate Customer Experience Initiatives

SMC Corporation Expands Relationship With SugarCRM to Accelerate Customer Experience Initiatives
Leading global pneumatics and industrial automation components manufacturer SMC (Graphic: Business Wire)
Leading global pneumatics and industrial automation components manufacturer SMC

SugarCRM Inc., the innovator of time-aware CX, today announced SMC Corporation, a leader in automated control technology, is expanding its relationship with SugarCRM to accelerate its customer experience vision.

Sugar’s unified CRM solution enables SMC to leverage comprehensive visibility of customer data across sales channels and support its global business growth goals and robust reseller channel network.

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“Sugar enables SMC to really connect with our customers on a more personal level,” said Donny Nguyen, Vice President of Administration and Sales, SMC Corporation of America. “We are excited to expand our CRM system globally to deliver exceptional service for our customers, resellers and distributors.”

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“We are proud to support innovative companies like SMC Corporation, to help them achieve a comprehensive and clear view of their customers,” said Craig Charlton, CEO, SugarCRM. “We look forward to working with SMC as they continue to build even stronger relationships with their impressive global network of customers and partners.”

Sales and marketing technology implementation expertise is provided by SugarCRM Elite Partner W-Systems.

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MTS Staff Writer

MarTech Series (MTS) is a business publication dedicated to helping marketers get more from marketing technology through in-depth journalism, expert author blogs and research reports.

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