Sitecore, a global leader in end-to-end digital experience management software, was positioned as a Leader in the 2023 Gartner Magic Quadrant for Personalization Magic Quadrant.

Gartner defines personalization engines as technology that enable marketing professionals to identify, set up, conduct, and measure the optimum experience for an individual based on knowledge about their intent and context. This evaluation researches which personalization engine technology enables companies to achieve measurable results – evaluating the vendor’s ability to execute and completeness of vision.

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Sitecore is excited by this acknowledgement as it believes this standing reflects its investment in capabilities that enable and create value around personalization as part of a company-wide growth strategy across marketing, service, and sales use cases.

“We are thrilled to see Gartner recognize Sitecore’s dedication to providing our customers with a strong personalization and composable digital experience software,” said Dave O’Flanagan, chief product officer at Sitecore. “Our customers have gained tremendous value from Sitecore offerings, and we’re committed to continuously innovating and improving our offerings and services to help marketers and organizations develop a best-in-class, customer experience.”

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