Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights
Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from RingCentral (Unified Communication), Yext (Customer Experience), Dynata (Analytics), SurveyMonkey (Customer Feedback), and Salesforce (CRM).
Alcatel-Lucent Enterprise, a leading provider of communications, networking and cloud solutions, and RingCentral, Inc., a leading provider of global enterprise cloud communications, collaboration and contact center solutions, announced that they have entered into a strategic partnership to introduce a new co-branded cloud solution – Rainbow Office powered by RingCentral – making it unique and exclusive for Alcatel-Lucent Enterprise. RingCentral and Alcatel-Lucent Enterprise will jointly develop programs enabling both companies to lead the cloud communications services for the enterprise market.
Yext, Inc., the Search Experience Cloud company, and Cox Communications, the largest private telecommunications company in the United States, announced their work to deliver customers official answers to their questions on the Cox website through Yext’s innovative site search product, Yext Answers.
Dynata, the world’s largest first-party data and insights platform, announced the acquisition of Sharpr, a leading knowledge management, content syndication and publishing platform. With the acquisition, Dynata will integrate Sharpr’s capabilities – recently recognized by Forrester as a leader in Market and Competitive Intelligence Platforms – into its Dynata Insights Platform, delivering a single connected solution to manage every step along the entire research and marketing continuum.
SurveyMonkey, a leader in agile software solutions for customer experience, market research, and survey feedback, +announced the launch of the SurveyMonkey Technology Ecosystem Program (STEP), an expanded partner platform that addresses enterprises’ growing and evolving needs to generate stakeholder feedback and channel it into direct action.
Salesforce Announces Work.com For Schools and $20 Million to Help Schools Reopen Safely and Support Student Learning Anywhere
Salesforce, the global leader in CRM, announced Work.com for Schools to help schools make data-driven decisions on when and how to return to campus safely, facilitate communication between teachers and families at scale, and support students remotely. The company is also granting $20 million to support five major public school districts across the U.S.—empowering them to provide equitable, safe and connected learning from anywhere.