Daily MarTech Roundup: Latest Marketing and Sales Technology News, Product Announcements and Insights

By MTS Staff Writer On Aug 27, 2020

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from automotiveMastermind (Marketing Automation), Infosys (AI/ML), SailPoint (Identity Management), Affle (Mobile Marketing), and Xtern Software (Content Management).

automotiveMastermind Enhances Market EyeQ Sales Platform With Pre-Owned and Manheim Market Report Integration

automotiveMastermind, part of IHS Markit and a leading provider of predictive analytics and marketing automation solutions for dealerships and manufacturers, announced the integration of pre-owned vehicle functionality with the Manheim Market Report (MMR) wholesale vehicle values within its Market EyeQ sales platform.

Infosys Launches AI-Driven Solution To Automate Helpdesk Operations

Infosys, a global leader in next-generation digital services and consulting, announced the launch of AI-driven ‘Cognitive Email Workbench’ solution that gives enterprises the ability to augment query management and scale their helpdesk operations, significantly enhancing productivity and customer satisfaction. To develop this solution, Infosys leveraged its partnership with Blue Prism, a leading Robotic Process Automation (RPA) provider and a strategic partner. Infosys and Blue Prism joined hands in 2017 to help enterprises drive intelligent automation capabilities across multiple industries.

SailPoint Predictive Identity Secures Access to Collaboration and Essential COVID-19 Technologies

Securing today’s mostly virtual workforce is top of mind as the demand for access to applications and systems in the cloud grows exponentially. SailPoint’s latest updates to the SailPoint Predictive Identity™ platform will be the co-pilot in any organization’s security strategy, safeguarding the remote workforce’s access needs. The latest release includes new integrations intended to keep workers – remote or not – productive and secure across the following applications: Jira, Microsoft Teams, and Epic.

Affle2.0 Wins a Significant Contract for Singapore-Citizens-Engagement Project

Affle International Pte. Ltd. (“Affle”), the leading consumer intelligence platform company, announced that it has won the contract from the Singapore Government to build a ‘Digital & Cloud-based Commuter Survey Platform’ for the Land Transport Authority (LTA).

Xtern Software Partners with Jetta to Revamp Website

Xtern Software, a software design and development studio, debuted HarmonyB2B, a Content Management System (CMS) powered by a robust database, CruxDB.

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