Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from CleverTap, SiriusXM, Ellie Mae, WatchGuard Technologies, WatchGuard Technologies, and Global Cloud Xchange.

CleverTap Strengthens Global Presence with Expansion into the Middle East 

CleverTap, a leading AI-powered customer lifecycle and user retention platform, announced its expansion into the Gulf Cooperation Council (GCC) market with more than 25 customers. Fuel delivery application CAFU, leading video streaming platform Shahid, and regional telecom leader Ooredoo are just a few of the new brands leveraging CleverTap’s platform to help engage, retain and grow their users. By expanding into this new market, CleverTap builds upon its global footprint and strengthens its ability to serve its worldwide customer base.

SiriusXM’s Doctor Radio and NYU Langone Health Launch 24/7 Public Service Channel and Phone Line for Coronavirus Information

SiriusXM, in conjunction with NYU Langone Health, will launch a special 24/7 channel dedicated to providing the public with the latest information on the coronavirus outbreak.  The channel will launch today, March 6 at 6:00 pm ET and will feature programming from SiriusXM’s Doctor Radio. It will be available on both active and inactive SiriusXM radios (channel 121) and will also be available on the SiriusXM app and via SiriusXM.com.