As the New Year approaches, experts at The Brains Marketing have revealed the top digital marketing trends of 2022. These trends are key for businesses looking to grow and stand out in today’s competitive landscape.

In a long-form blog post, The Brains give a roundup of the key learnings from the past year in the world of marketing (including mobile-first marketing and influencer marketing), while discussing what digital marketing trends will take 2022 by storm. Among others, these trends include voice search and video, TikTok and Reels, and improved data insights.

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Over the years, it’s become clear that digital marketing is crucial to business success, whether your company is large or small. It’s an opportunity to reach new customers and clients, to improve user experience for dedicated customers and to increase conversions.

“Since the advent of the global pandemic, digital marketing has become even more important to businesses, with global e-commerce sales jumping to $26.7 trillion. It’s now more clear than ever: those who perfect their digital marketing strategies have the competitive advantage. But digital marketing is ever-changing and evolving, meaning companies must stay up-to-date with the latest trends.”

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