Partnership Expands Access to Verizon Media Ad Platform Data to TapClicks Advertisers

TapClicks, the global leader in marketing intelligence, analytics, reporting, workflow and orders management, announced that it has joined the Verizon Media Preferred Partner Program, a growing community of innovative advertising technology and service companies committed to delivering a higher standard of technology integration and client services to digital marketers.

As a new partner, TapClicks has been specifically selected and integrated into Verizon Media’s marketplace for native advertising. Additionally, TapClicks’ customers, including media companies, digital marketing agencies, brands, franchises and HIPAA covered entities, will have the ability to use the TapClicks Marketing Operations Platform to access, analyze and report on performance data for advertising campaigns placed through the Verizon Media Ad Platform.

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“We’re delighted to be recognized as a Verizon Media Preferred Partner,” said Noah Jacobson, SVP of Corporate Development and Strategy, TapClicks. “This partnership is a testament to the impact of TapClicks’ automated omnichannel marketing platform, and supports our mission of providing marketers with industry-leading tools that improve campaign effectiveness.”

The Verizon Media Preferred Partner Program offers a wide range of resources, training and support to help partner members grow their businesses. Preferred Partners have passed a rigorous selection process and represent industry innovators and services that help simplify the process of driving digital marketing results.

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“Verizon Media is excited to work with TapClicks, the latest industry-leading partner who has committed to a higher standard of Verizon Media Ad Platform product integration and client services to drive advertiser performance, scale and ROI,” said Thomas Brennan, Head of Verizon Media Ad Platform Partner Development.

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