Reply users can orchestrate a mix of automated and manual communication touchpoints – voice, personal emails, and social touches, and create a personalized sales journey for prospects

Reply, the leading sales engagement platform, announces the release of new functionalities –  a new and improved Chrome extension, multichannel sequences, cloud calls, Tasks dashboard, and becomes a multichannel sales engagement platform. With these major product updates, Reply will help Sales teams orchestrate a mix of automated and manual communication touchpoints across multiple channels and create personalized sales journeys according to their sales playbooks.

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Reply’s new functionalities now cover the six out of eight stages of a sales cycle and automate a majority of manual, routine tasks. The first stage – sales prospecting is now easier due to the new Chrome extension, which allows users to discover prospects in Gmail, LinkedIn, or browsing the web. The new extension allows users to find emails right from the plugin and push prospects to multichannel sequences in Reply. The Chrome extension brings context, communication history and the ability to reach out via email, calls or social networks to a prospect.

The lead nurturing, qualified sales opportunity and retention stages are covered with Reply’s new multichannel sequences, which allows users to combine personal emails and follow-ups, cloud calls, tasks, and social touchpoints as steps in a sequence and automate the process of engaging leads and customers according to a sales playbook. Due to the new integration with Vidyard, the leading video platform for business, Reply users can add personalized videos to emails and increase prospect engagement.

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Based on the steps in a multichannel sequence, Reply automatically generates daily tasks available in the Chrome extension’s Task dashboard. Users can create additional tasks manually connected to the lead qualification and negotiation stages, execute these tasks, make calls, leave notes, log call results, and sync the data with a CRM.

“At Reply, we believe that every task and sales operation that can be automated, should be automated while keeping each communication touchpoint personal,” says Oleg Campbell, CEO, and Founder of Reply.io. “With the release of the new multichannel sequences, Chrome extension, as well as the voice and Task dashboard, Reply automates most of time-consuming daily operations of sales reps, allowing them to focus on closing deals and impactful communications.”

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