Vonage, a global leader in cloud communications helping businesses accelerate their digital transformation, announced that Salesforce consulting partner Xede Consulting Group has chosen Vonage as its preferred partner for contact center opportunities. Leveraging Vonage Contact Center for Salesforce, Xede now has new capabilities to help their clients transform the way they connect and engage with their own customers.

Marketing Technology News: Similarweb Adds New Chief Marketing and Technology Officers

Xede specializes in strategy, rapid solution design, and systematic delivery of customer solutions in sales, service and technical integration leveraging the power of the Salesforce platform through their team of solution experts in industries such as financial services, healthcare and high-tech.

Together, Vonage and Xede have built a preconfigured customer support and contact center package within Salesforce, specifically based on the needs of financial services organizations. Through this partnership, Vonage and Xede are helping financial services companies to provide an optimized customer experience by enabling Salesforce-integrated customer support, remote contact center with know your customer (KYC) verification capabilities, and a 360 degree view of customer accounts – all on a single platform.

“We are thrilled to partner with Xede as their preferred contact center solution provider,” said Robert Gavin, EVP Strategic Alliances and Business Development for Vonage. “Xede’s expertise within the financial services industry, coupled with Vonage’s deep Salesforce integration, allows their customers to access key client data and insights, and to create personalized connections across any channel to address the varied needs of enterprise businesses safely.”

Marketing Technology News: Spotify Brings Out “Music, Meet Podcasts” – the First Global Branding Campaign for 2020

With Vonage Contact Center, Xede’s customers can leverage all their Salesforce capabilities with the solution, including the ability to:

• Route calls to appropriate agents to address immediate needs
• Customize dashboards with real-time performance data
• Communicate with customers on their channels of choice
• Automate resources to manage time and address more complex asks
• Link Vonage Contact Center data with Einstein Analytics to unlock hidden insights
• Create greater overall efficiency and customer experience

“Enhancing customer and employee experiences remain top of mind, especially in today’s markets. With our strategic partnership with Vonage, we bring our customer’s investment in Salesforce to the next level by enabling cloud contact center transformation,” said Scott Hamerink, Vice-President, Financial Services & Strategy for Xede. “We believe everyone deserves a cohesive communication platform to support customer interactions. By transforming from ‘Call Center’ to ‘Experience Center’, we are enabling an enhanced customer experience.”

Marketing Technology News: CleverTap Appoints Jasmeet Gandhi as Head of Business Development and Alliances