Zensights LLC is pleased to announce that Elaine Oussoren has joined the organization as Chief Marketing Officer. In this new role, Oussoren will lead the organization’s marketing vision and software strategy for the company.

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“I’m very excited for Zensight’s clients and happy that Elaine has decided to join the leadership team”

Zensights software tools, LINX – Vendor Analysis Tool and ART – Agency Reporting Tool helps clients improve their vendor selection process and agency budgeting and planning process. Oussoren has extensive marketing expertise that makes her uniquely qualified to lead this critically important role for the company.

Bob Jansen, CEO of Zensights stated, “Elaine’s Marketing and Pharmaceutical expertise is most impressive, especially given her prior pharma facing agency leadership roles.” Oussoren’s prior responsibilities included Boomerang Pharmaceutical Communications – CEO and Brand Aid Digital – Founder, where Elaine led digital marketing and expanded the use of AI to deliver secure text patient engagement programs. She is very versed in the Pharmaceutical Industry and in the Agency world. “I’m very excited for Zensight’s clients and happy that Elaine has decided to join the leadership team,” continued Jansen.