Enables Advanced Audience Targeting and Cross-Device Measurement for Political and Issue Campaigns The 2020 U.S. election cycle is expected to …
Mobile Marketing Pioneer Isabel Rafferty Launches Canela Media
New Leading Digital Media Company Connects Brands to Multicultural Consumers at Scale Isabel Rafferty Wins Culture Marketing Council 2019 Rising …
The Evolution of Audio Advertising and What’s Next in 2020
While audio advertising has been relatively consistent for the better part of 50 years, it’s now going through a massive …
Looking Ahead: Predictions for Programmatic Advanced TV Advertising
The competitive diversity scenario i.e. all-against-all will greatly intensify across the global television advertising market throughout 2019. Global platforms with …
Instreamatic and Hakuhodo DY Media Partners Announce Partnership to Introduce Interactive Voice Ads Across Japan and Asia
Using Instreamatic’s AI-Powered Technology, Hakuhodo DY Media Partners Will Create Voice-Enabled Ads for Brands and Place Them with Publishers Leveraging …
Tappx Strengthens Senior Team and Expands into Digital TV and Audio Advertising
José Manuel González Pacheco Appointed as Advanced TV & Audio Advertising Strategist and Partnerships Director Tappx, the global AdTech company specializing …
How Adding Audio Advertising to Your Channels Will Mute the Competition
In the not-so-distant past, advertisers aiming to reach audiophiles had a straightforward task. Depending on their target audiences, they’d negotiate …