Behavioral Marketing

P97 Networks, Inc., a leader in cloud-based mobile commerce and behavioral marketing solutions, announced today that it has been chosen by RCI Bank and Services, to bring mobility services to motorists. RCI Bank and Services, which…
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New integration advances Listrak’s mission to help retailers achieve true cross-channel orchestration of email, SMS and behavioral marketing Listrak, the leading digital marketing cloud technology provider for retailers, announced it has…
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Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Accenture (CRM), Khoros, PowerReviews (Customer Experience Management) Neustar (Identity…
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Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from GBK (Behavioral Marketing), Emerald (B2B Commerce), McColl’s Retail Group (Customer Experience…
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Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from AccuData (Behavioral Marketing), Terminus (Account-based Marketing), Twilio Segment (Customer Data…
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Salesforce Data Revealed an All-Time High $60 Billion in U.S. Cyber Week Digital Sales Salesforce, the company that recently acquired Slack, has announced its Cyber Week insights. According to the Salesforce data, US Cyber Week Digital…
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Today’s Daily MarTech Roundup covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI, and ML announcements from Uberflip (Content Experience), Jornaya (Behavioral Marketing), Shutterstock (Content), Whatfix…
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LendingTree Survey Shows More than Half Admit to Spending More on Holiday Than They Should Can going overboard on Halloween make up for a less-than-spectacular year? Probably not, but according to a new LendingTree survey, most parents are…
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Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience, AI and ML announcements from Chorus.ai (Conversation Intelligence), IPinfo (Data Management Platform), Edmunds (Behavioral…
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Company Listed Among Elite Group of Partners With Best-In-Class Marketing Cloud Technology Listrak, the leading digital marketing cloud technology provider for retailers, announced their membership within the Shopify Plus Certified App…
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Most Instagram users will be somewhat familiar with the fashion brand Revolve. The company has successfully used celebrities and mega influencers to boost brand awareness and turn the label into a billion-dollar success using Social Media…
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Harte Hanks, a leader in developing customer experiences and behavioral marketing, won four ANA International ECHO Awards for its breakthrough virtual reality (VR) campaign developed for ADT Security. One of the four ECHO wins was the…
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The travel industry is a competitive playing field and a massive part of the global economy, and nowhere is that clearer than in the digital market. Finding the perfect destination or the best airline deals are thoroughly researched, and…
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Mobile is the ideal catalyst for audio consumption affording the average adult over 50 minutes of listening time via mobile apps each day. Portability and the on-demand characteristics of this medium have shifted consumer attention,…
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Gartner says, marketers must focus on boosting Gen Z’s personal brand to make them loyal customers. In their latest report on Gen Z Marketing, Gartner found out the  top strategies for marketers that are looking to connect…
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79% of Consumers Believe Companies Know Too Much about Them, yet 90% Are Willing to Share Behavioral Data for a Cheaper and Easier Shopping Experience While consumers are concerned about the privacy and security of their data, yet want a…
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Former CEO of Time Inc. and Group President of Meredith Publishing Group, Jack Griffin Joins Harte Hanks Board of Directors Harte Hanks recently announced that it has appointed John H. “Jack” Griffin, Jr. to its Board of Directors,…
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Frost & Sullivan's Intelligent Mobility Summit Highlights How Gen Z Attitudes Are Pushing Mobility from Brand-Centric, Single Ownership Paradigms to Integrated, Multi-Modal Usage Generation Z's distinct attitudes and preferences – as…
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