Browsing Tag

consumer feedback

Study Finds That Marketers View Unstructured Data as the Next Generation of CX

A commissioned study conducted by Forrester Consulting on behalf of Reputation, the global leader in reputation experience management (RXM), found that the majority of marketing and consumer experience (CX) professionals consider customer feedback and unstructured data key to building impactful brand experiences, but many are focused on collecting large amounts of data versus high quality data. Marketing Technology News: Sift Raises $50 Million at a Valuation Over $1 Billion and Expands its Executive Leadership Team to……

Trustpilot Reveals How Every Company Invites and Receives Reviews in World-First Innovation

New ‘Transparent Inviting’ feature - the latest step in Trustpilot’s drive to be the world’s most transparent review platform - provides detailed information about how every company invites, receives and how much they respond to reviews across over 344,000 company domains globally Trustpilot, the leading global consumer reviews platform free and open to everyone, announced the release of its new Transparent Inviting feature. The feature provides greater insight into how every company receives, invites and how much they…