Browsing Tag

Instagram Marketing

Top MarTech Platforms that are Enabling Better Instagram Marketing for B2B Teams

MTS Staff Writer Jul 2, 2021 3

2021 has been quite a year with MarTech and one thing is clear – the market is only set to grow. Research from Gartner, conducted right before the pandemic in 2020 revealed that marketing technology continued to be one of the largest…
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Video Marketing

Here’s How to Kick-start your IGTV Strategy in 2021

MTS Staff Writer Jan 20, 2021 0

The introduction of IGTV by Instagram was an incredible addition to the already powerful Social Media Advertising platform. It brought even more unique opportunities for brands and influencers to build an audience group, encourage…
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Staff Writers

Influencers Are Driving Female Empowerment

MTS Staff Writer Mar 3, 2020 0

As women around the world prepare for this year’s International Women’s Day on March 8, the campaign theme #EachforEqual, envisioning Female Empowerment in gender-equal future based on ‘Collective Individualism’, is gaining traction.
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Guest Authors

Optimize Your Social Media profiles to Earn Enormous Gains

Karen Anthony Mar 2, 2020 0

If you are a business person and thinking of increasing your customer count, then social media networking is the one-stop for all your issues. We spend most of our time on social media applications, and business people can use this route to…
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Social Media Marketing

Lightricks Releases BoostApps Suite to Empower Solopreneurs and Small Businesses to Achieve Superior…

MTS Staff Writer Oct 2, 2019 1

Lightricks Survey Finds 72 Percent of Solopreneurs and SMBs Don't Feel Their Current Online Marketing Strategy Is Effective, Expands with Three Apps to Specifically Serve Small Businesses and Brands Lightricks, a leading developer of…
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Video Advertising

Clinch Delivers World’s First Dynamic Instagram Stories for Personalized Video Advertising

Sudipto Ghosh Jul 17, 2018 0

New Clinch Product for Instagram Stories Provides Analytics and Unique Insights Regarding Client Data Segments and the Best Performing Creative Move aside LinkedIn and Twitter, and make way for Instagram. In the chats we do with the global…
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Staff Writers

How to Build Context-Based Email Lists Using Social Media

Abhinandan Ghosh Apr 6, 2018 0

Embrace the Power of Social and Email to Propel Customer Engagement and Eventually, Lead Generation and Conversion Social media continues to be the most innovative channel for content marketers and brand agencies to promote content and…
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Interviews

TechBytes with Tuomo Riekki, Founder, CTO, Smartly.io

Sudipto Ghosh Apr 4, 2018 0

Tuomo Riekki Founder, CTO, Smartly.io Marketing teams are spending more time and dollars to optimize their Facebook + Instagram marketing performance in 2018. Lack of automation and control in campaign management workflow prevents…
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Social Media Advertising

Consumer Acquisition unveils Creative Marketplace for Facebook Ads

Sudipto Ghosh Aug 3, 2017 0

New Digital Ad Solution From Customer Acquisition Would Generate Hundreds Of Creatives Through A Pay-For-Performance Marketplace For User Acquisition On Facebook Consumer Acquisition, a Facebook and Instagram Marketing Partner…
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Guest Authors

The Fearless Girl Campaign: She’s Fearless, but Is She Priceless?

Dave Sanderson Jun 20, 2017 0

Since the unveiling of Kristen Visbal’s bronze statue on International Women’s Day, 'Fearless Girl' achieved viral status for all the ‘right’ reasons. In April, it was reported that her virality has a price – to the tune of USD 7.4 million…
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