Gaming Giants Win Big Data Challenge With Anodot to Keep Millions of Players in the Game
At GDC 2018, Anodot Showcases Gaming Industry AI Anomaly Analytics; King to Present Best Practices at GDC Session
Anodot, the AI-powered analytics company, has emerged as a leading anomaly detection platform to optimize player experience and revenues for the gaming industry. It will showcase its solution at this year’s Game Developers Conference, March 19-23 in San Francisco. At the conference, King, a leading interactive entertainment company for the mobile world, will present how Anodot’s AI-driven data analytics has impacted its player engagement and revenues. Anodot’s solutions have been deployed at King and other gaming powerhouses.
These gaming leaders have built their business models around building strong player engagement. App crashes, glitches or performance issues interrupt gameplay, degrade player engagement and cause attrition – damaging hard-won brand equity and lowering revenue. For large scale games companies, traditional analytics can take days just to become aware of issues that hurt reputation and profits – and even longer to pinpoint the source of problems and rectify them.
King leverages Anodot to gain real-time visibility and insights into its daily multi-terabyte data stream, which is generated by billions of events for each of the company’s wildly-popular apps. With Anodot, King is able to predict and preempt incidents that may negatively impact business, as well as quickly detect and diagnose ongoing gaming operations incidents – resolving them before they result in reputational or revenue damage.
“Even with our massive dataflow, Anodot has proven that it can seamlessly correlate data across millions of real-time streaming metrics – alerting us immediately so we can react instantly. We look forward to sharing with GDC participants how large-scale gaming apps can use AI-driven technology like Anodot to maintain real-time responsiveness at a global scale,” said Nanako Yamagishi, Director of Incident and Service Operations at King.
Anodot ensures that gamers remain engaged, ongoing game balancing is optimized, and that the games perform as intended – from both a business and technical point of view. Anodot enables online and mobile gaming companies like King to detect and diagnose game-specific issues early, resolve them quickly and take preemptive action to avoid reputational or revenue damage. Anodot catches the glitches and latencies that result from app updates, in-app ads, software releases and the myriad of anomalies that inevitably occur in dynamic, mass-scale, data-intensive gaming environments.
“Gamers are savvy, fickle and demanding. Big name game companies realize that if the game experience is compromised in any way, revenues are lost and gamers will move on. Anodot offers our gaming clients peace of mind. We look forward to sharing our joint experiences with King at GDC,” said David Drai, CEO and Co-founder of Anodot.
King will be presenting on Thursday, March 22, at 11:30 in the Moscone Center, West 2nd Floor, Room 2000. Anodot will be showcasing its unique gaming solutions at GDC March 21-23 in Moscone South Hall Booth 2022. To schedule time to discuss how Anodot can help you at GDC, please contact firstname.lastname@example.org. To learn more about Anodot, see our gaming case studies and videos.