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The Latest MarTech News about Marketing Analytics, Marketing Attribution, Data Visualization and B2B Data Management Platforms.

The 2020 Media Plan: It's Time to Diversify Your Data Portfolio
Data Management Platforms

The 2020 Media Plan: It’s Time to Diversify Your Data Portfolio

Miles Pritchard -
2
Irv Shapiro MIS featured image
Analytics

Interview with Irv Shapiro, Founder & CEO – DialogTech

Sudipto Ghosh -
0
Interview with Jacco de Bruijn, Head of Marketing & Sales – Libris
Data Management Platforms

Interview with Jacco de Bruijn, Head of Marketing & Sales – Libris

Avinash Duduskar -
2
Interview with Andy Zimmerman, CMO – Evergage
AI/ML

Interview with Andy Zimmerman, CMO – Evergage

Avinash Duduskar -
0
Making sporting history: EuroLeague selects Israeli startup MindFly to power First-Person Point of View (FPV) content from players
Guest Authors

Shining a Light on the CMO and CFO Relationship Using Marketing Performance Management

James Thomas -
0
Abhi Yadav featured image
Analytics

Interview with Abhi Yadav, Founder & CEO – Zylotech

Avinash Duduskar -
0
Get Smart Content and Bombora Introduce Audience Insights, the New B2B Intent-Based Personalization Tool
B2B Data

Get Smart Content and Bombora Introduce Audience Insights, the New B2B Intent-Based Personalization Tool

Sudipto Ghosh -
0
Norway’s TV 2 Chooses Nevion for Intra- and Inter-Facility IP Media Transport
Audience Data

Norway’s TV 2 Chooses Nevion for Intra- and Inter-Facility IP Media Transport

MTS Staff Writer -
0
Lotadata Ventures of Venture Capitalists featured image
AI/ML

Ventures of Venture Capitalists: SF Bay Area

Apurva Kumar -
0
Featured image - man with tablet
Customer Experience Management

The Modern Marketer’s Omnichannel Opportunity

Guy Weismantel -
0
Finland’s Digita Selects Nevion for DVB Terrestrial Network Distribution Renewal
Audience Data

Finland’s Digita Selects Nevion for DVB Terrestrial Network Distribution Renewal

MTS Staff Writer -
0
Marchex Facebook logo
Analytics

Marchex Partners with Facebook, Launches Omnichannel Analytics Cloud for Industry-First Complete View of Customer Behavior

Avinash Duduskar -
0
Bluecore Joins Salesforce Partner Program to Bring Personalized Interactions for E-Commerce
B2B Data

Bluecore Joins Salesforce Partner Program to Bring Personalized Interactions for E-Commerce

Sudipto Ghosh -
1
Tutela Study: Ads and App Charges Detrimental to Mobile App Monetization
Analytics

Tutela Study: Ads and App Charges Detrimental to Mobile App Monetization

Sudipto Ghosh -
0
Telecom Giant Proximus Opts for Neustar MarketShare to Optimize Its Sales and Marketing Campaigns
Analytics

Telecom Giant Proximus Opts for Neustar MarketShare to Optimize Its Sales and Marketing Campaigns

Sudipto Ghosh -
0
ChannelScore Allbound sample
Analytics

Allbound Unveils myChannelScore for Assessing and Tracking Channel Partner Program Effectiveness

Avinash Duduskar -
0
Snapchat Taps in mParticle as Partner to Ease Onboarding for Brands using comScore SDK
Data Management Platforms

Snapchat Taps in mParticle as Partner to Ease Onboarding for Brands using comScore SDK

Sudipto Ghosh -
0
Ysance Stories, the First AI Martech Engine for Omnichannel Retail Released
AI/ML

Ysance Stories, the First AI Martech Engine for Omnichannel Retail Released

Sudipto Ghosh -
0
SaaS Veteran Craig Monson Joins Tracking First as VP of Sales; John Boyd Promoted as COO
Data Management Platforms

SaaS Veteran Craig Monson Joins Tracking First as VP of Sales; John Boyd Promoted as COO

Sudipto Ghosh -
0
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