New partnership additions include Uberall, Web.com, SinglePlatform
Moz, Inc., the leader in search engine optimization technology, announced the expansion of its Partner Ecosystem. Uberall, Web.com, and SinglePlatform join the ecosystem to offer customers an expansion of best-in-class resources.
The partnership with Uberall enhances Moz’s local presence management platform to allow customers an even greater breadth of features to increase visibility in local search, while the partnership with SinglePlatform provides more vertical-focused businesses, like restaurants and spas, the opportunity to include online menus to reach patrons.Google’s recent changes indicate a continued evolution into local search, as February saw algorithm updates giving Local SERP features new abilities such as, “Get in Line” and “Reserve with Google.” As Moz doubles down on Local SEO, these partnerships allow for the SEO leader to deliver valuable insights and accurate, incomparable data.
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With unparalleled listing management and distribution, validated listing accuracy, duplication detection and closure, and advanced analytics for traffic, ranking, customer behavior and competitive intelligence, Moz delivers performance-driving insights and recommendations that help businesses gain an edge over their competitors.
“Similar to Moz, we believe search is the critical marketing strategy that will help grow businesses; so, it’s no surprise CMOs are implementing SEO initiatives and seeking the best search resources to stay ahead of the competition,” said Florian Huebner, Co-CEO and Co-Founder of Uberall. “Partnering with Moz was a strategic move by both organizations to hone in on Local SEO and continue to lead the industry.”
Over the past year, Moz positioned itself as the leading SEO technology and authority in keyword research, link building tools and now Local SEO. To add even more value for its customers, Moz launched a complete overhaul of Domain Authority, Moz’s proprietary scoring system; and acquired STAT Search Analytics, a leading provider of SEO software and longtime friend of Moz. Both announcements came on the heels of the launch of Moz’s new link index, which made data 35x larger and 30x fresher; and its keyword Corpus expansion, which doubled.
“Our partner ecosystem plays a critical role in helping us meet the high demand for better SEO practices, tools and expertise, and it puts the power of the Moz platform into the hands of more enterprises, agencies and SMBs,” said Sarah Bird, CEO of Moz. “As Google becomes more locally focused, we want to ensure users have access to the right resources to maximize exposure to prospects and customers.”