"Today it's not about how many individuals, or how many cookies, or the reach or scale, or how many different forms of data organizations are using. I think it's how they make decisions, and how they aggregate all the data and execute for…
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Madison Logic, the leading provider of Account Based Marketing (ABM) solutions and the maker of Activate ABM™, announced critical changes in the company's executive leadership team in addition to expanding internationally with a new office…
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B2B advertising technology expert and Advertising Hall of Fame member will help accelerate Ad.net’s growth Ad.net, the ad technology leader in engaging users at their moment of maximum intent, today announced the appointment of David…
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B2B buyers in the SaaS market today are spoilt for choice and some would agree that they have far too many tech solutions to choose from. Moreover, the fact that most buyers prefer spending majority of their buying journey doing their own…
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B2B Intent data provider nears 100 integrations, giving marketers options for accessing insights Bombora, the leading provider of B2B Intent data, has continued its tremendous growth throughout 2021, increasing its scale through…
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Leading B2B marketing firm expands senior bench to increase development and sales velocity MeritDirect, announced that the company has hired several new team members to help drive product and sales growth. Guy Jones, as Vice President,…
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Eyeota, the leading audience technology platform enabling the intelligent use of data, today announced that Rob Armstrong has been appointed as Vice President of Product. Internationally, enterprises and marketers are preparing for…
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Marketing technology company, DeepIntent, continues to expand its New York City and India headquarters with several new hires and promotions. The company is projected to fill 16 new roles in Q3 across the sales, ad operations, strategy,…
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Criteo, the advertising platform for the open Internet, announced the appointment of Geoffroy Martin to the role of Executive Vice President and General Manager, Retail Media. He will be based in Paris and will report into Mollie Spilman,…
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Triton Digital, the global technology and services leader to the digital audio and podcast industry, announced the integration of its programmatic audio advertising marketplace, a2x, with the TouchPoint DSP by dataxu, a leading software…
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Together Driving Real-Time Advanced Analytics and Machine Learning for Data Driven Enterprises GigaSpaces, the provider of InsightEdge, the fastest in-memory real-time analytics platform announced that it has partnered with Informatica,…
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"Along with the rise of Marketing Technology, people are using that data to blast users with targeted messages on a daily or even an hourly basis." Tell us about your role and journey into Technology. What inspired you to start at…
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"The efficiency of email marketing is great, but because many campaigns can come off as “spammy” to shoppers, its efficacy suffers." Tell us about your role and journey into Data-driven Marketing Technology. What inspired you to start at…
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PartnerCentric, a leading performance marketing agency delivering premium and tailored program management and optimization, announced that it has been named the winner of a Bronze Stevie Award in the Online Marketing Campaign of the Year…
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Financial Aid, Content Conversion, and Dedicated Professional Services Make It Easy for echo360 Customers to Switch to a Reliable Video Platform with Flexible Deployment Options, Advanced Lms Integrations, and Industry-Leading Customer…
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WeAre8, the platform that enables brands to invest directly in their real consumers and build individual relationships at scale, announced the launch of its Content Marketplace, a cost-effective model for brands to access a constant funnel…
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New partnership with Demandbase delivers hyper-personalized, multi-channel ABM programs execution Folloze, the leading B2B Customer Engagement Platform, is unveiling the Personalization Engine - its newest offering designed to leverage…
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Hiver, a leading provider of email collaboration solution for teams, announced that G2 Crowd has ranked the company a leader in its spring 2019 reports for Email Software. Hiver has acquired this coveted position on the Leader quadrant of…
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Best Practice AI Ltd, the leading boutique AI management consultancy and publisher of the world's leading AI use case library, announced that Simon Greenman, Co-Founder and Partner, has accepted the invitation to join the World Economic…
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Comprehensive Organizational and Process Approach Transforms and Streamlines a Retail Innovator As the UK's largest integrated pureplay digital retailer and financial services provider, Shop Direct is committed to continuous innovation…
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