Pure Joins Google Cloud Anthos Ready Storage Initiative

Pure Continues to Deliver on the Promise of a Modern Data Experience with Expanded Cloud-Native Collaboration Pure Storage, the data solutions pioneer that enables faster customer innovation, has joined Google Cloud's Anthos Ready Storage Initiative, having demonstrated that its solutions for data storage and data can be confidently deployed on the Anthos platform across hybrid environments. This news expands on Pure's partnership with Google Cloud to help customers modernize existing applications and build new ones on a…

2019 Sportsperson of the Year Megan Rapinoe To Headline Demandbase’s 7th Annual ABM Innovation Summit

World Cup and Olympic Champion Megan Rapinoe would Address Over 1,000 B2B Marketing Leaders at Demandbase’s 7th Annual ABM Innovation Summit Demandbase, the leader in Account-Based Marketing (ABM), today announced the lineup of inspiring speakers for the 7th annual ABM Innovation Summit. Taking the mainstage on March 17 is World Cup and Olympic Champion, Megan Rapinoe. Keynote speakers, Andrew Davis, marketing expert, and best-selling author; Shannon Duffy, executive vice president of product marketing, Salesforce Marketing…

Verizon Media Expands Global DOOH Leadership Position With New Opportunities

New deal with VIOOH brings JCDecaux digital out-of-home inventory into Verizon Media’s DSP Today, Verizon Media has partnered with digital out of home (OOH) marketplace, VIOOH. This deal provides Verizon Media’s demand-side platform (DSP) access, via VIOOH, to premium digital out of home inventory, including the digital assets of JCDecaux - the number one OOH advertising company worldwide.The adtech partnership will help the companies to solidify their respective leadership positions in the global media technology…

Crestron and Logitech Partner to Deliver a Premier Workplace Collaboration Experience

Reference designs pair Crestron’s Flex platform with Logitech’s Video Collaboration solutions to provide the best user and room experience Crestron, a global leader in workplace technology, has announced a new partnership with Logitech to deliver a premier video conferencing, room control, scheduling, and management experience for rooms of any size. “This is the coming together of two industry leaders to deliver the best room experience to our customers. It’s what they want,” said Randy Klein, president and CEO, Crestron.…

Daily MarTech Roundup: Latest News, Insights, Funding and Updates

Today’s Daily MarTech Round-up covers the latest in Cloud, Marketing Analytics, Automation, Customer experience AI and ML announcements from TTEC Holdings, Inc., Infosys, Mediasite, Dun & Bradstreet, and Bond Brand Loyalty. TTEC Announces Acquisition of Serendebyte TTEC Holdings, Inc., a leading digital global customer experience technology and services company focused on the design, implementation and delivery of transformative solutions for many of the world’s most iconic and disruptive brands, announced that it has…

Mediasite Showcases Unified Communications Solutions at ISE 2020

Mediasite Join & Mediasite for Zoom App Help Organizations Extend Value of Their Video and Web Conferences Mediasite will showcase its unified communications (UC) solutions at Integrated Systems Europe 2020 this week in Amsterdam. Building on the market-leading Mediasite video capture and management platform, Mediasite Join and the Mediasite for Zoom app extend the value of meetings, trainings and classes that occur in huddle rooms, Zoom Rooms and other collaborative spaces. “It is an exciting time, because the…

A Look at the AI Tools Helping to Improve Marketing Productivity

Marketing agencies continuously strive to improve internal Productivity. One way to do this is by utilizing technology to help employees work better and smarter. Whereas once only large companies used Artificial Intelligence (AI) tools, the cost of this technology is much lower, putting it in the hands of the masses. AI has many uses, and one that teams are capitalizing on now is Productivity. In an AI study,  44% of executives said that the most beneficial aspect of AI is “automated communications that provide data that…

Outreach Brings Renowned Podcaster Guy Raz to Share Lessons in Leadership at Unleash, the Largest Sales Engagement Conference in North…

Unleash brings together more than 3,000 sales and customer professionals for three days of learning, discussions of best practices, and networking in San Diego Outreach, the number one sales engagement platform, announced the speaker lineup for its annual conference, Unleash. Unleash brings together the best sales, operations, marketing, and success leaders from across the sales industry. Unleash provides an opportunity to learn best practices while connecting with leaders from fast-growing startups to Fortune 500…

Stardog Joins Cloud Information Model (CIM)

New standards, spearheaded by partners Amazon Web Services and Salesforce, promise to create seamless and tailored personal experiences across cloud-native applications Stardog, the leading Enterprise Knowledge Graph platform, announced it has joined the open consortium tasked with creating the Cloud Information Model (CIM). The goal of CIM is to create a cloud-native, application-agnostic data model. This shared open data model will improve upon standard data integration practices that require custom tooling for each new…

Logitech Expands Video Collaboration for the Personal Workspace with Zone Wired Headset

Enjoy Uninterrupted Video Calls with a Headset Certified for Microsoft Teams Logitech announced it is expanding its video conferencing solutions for the entire work environment and enhancing the personal workspace with its upcoming Zone Wired headset. With this new headset, Logitech now has a complete modern portfolio of both wired and wireless headsets giving customers flexibility to choose the right solution for their preferences. Whether you’re in an open office or working remotely, Logitech Zone headsets make it even…

MarTech Interview with Tiago Paiva, CEO at Talkdesk

"The era of an unintelligent contact center is over and, for that reason, AI must be the core of a contact center operation." Tiago, tell us about your role and journey into technology. I started Talkdesk right after college. I was 24-years-old and had just completed my Master’s in Engineering. My life eight years ago in Portugal was much different than it is now; I was working from my parents’ house, trying to find a way to make money to support myself. One day, I heard of a San Francisco-based company giving away…

Universal Messaging Platform ‘Front’ Raises $59 Million in Series C Funding

Multi-channel communications and messaging platform Front has raised $59 million in their Series C funding round! This Martech Funding was led by Sequoia Capital, in partnership with some of the biggest leaders in the future of workspace. Founded in 2013, the SF-based startup has raised close to $140 million in 6 funding rounds. The Series B funding in January 2018 was their biggest raise-- $66 million, led by Sequoia Capital. Front Co-Founder and CEO Mathilde Collin announced the Series C funding details in her…

Proxyclick Raises $15 Million to Expand Further Into the US Market

Proxyclick, the leading provider of enterprise visitor management software, today announced that it closed a $15 million Series B funding. Five Elms Capital led the latest funding round, along with participation from Series A investor JOIN Capital. The investment will fund Proxyclick's accelerated product roadmap and momentum of its sales and marketing reach worldwide, especially in the US—its biggest market. Proxyclick is a Cloud-based visitor management platform built for the best-of-breed needs of the global…

Falcon.io Announces First Worldwide Digital Marketing Trends Roadshow

The Roadshow, Beginning February, Will Expand on Falcon.io's Recently Released Digital Marketing Trends Handbook Falcon.io, a Cision company, announced the dates for its inaugural Digital Marketing Trends Roadshow. The 2020 Roadshow meetups will take place in selected cities in North America, Europe and Australia, beginning this February and ending in April. The Roadshow is based on Falcon.io's recently released 2020 Digital Marketing Trends Handbook, an annual report by Falcon.io now in…

Wibbitz Launches Studio and WAVI, Meeting Brand Demand for Enterprise-Class Video Creation and Automation

New Offerings are a Major Inflection Point for Wibbitz as Brands Integrate Video Across Business Strategies and Shift Creation In-House Automated video creation company Wibbitz announced the launch of Wibbitz Studio and the Wibbitz Automated Video Interface (WAVI), two major new product and feature releases intended to support brands as they continue to bring creative production in-house and to integrate video as a strategic business lever across all aspects of their organizations. Each new offering gives brands the…

Customer Programs Thought Leader Bill Lee Announces All-Star Speaker Agenda for the 2020 Summit

The 2020 Summit on Customer Engagement will feature speeches from Customer Programs leaders who are transforming the customer experience and driving business impact using the "Tom Sawyer Strategy." Now in its 16th year, the Summit on Customer Engagement is the most respected educational and networking event in the world for Customer Programs professionals. "Customer Programs managers can be thought of as the Tom Sawyers of their firms," says Bill Lee, founder of the Summit. "They're the ones who run customer…

SiteOne Services Selects Izenda to Provide Home Builders with Business Intelligence to Help their Organization Thrive

Full System Integration Between SiteOne and Izenda Platforms Provide Real-Time Dashboards and Reports to Identify Trends, Optimize Performance and Reduce Costs SiteOne Services, a customer service and work order management platform for builders, now delivers advanced business intelligence and actionable reports to customers using their platform. SiteOne will be demonstrating the new reporting features of their platform at the NAHB International Builders Show this week at the Las Vegas Convention Center in Booth #SU1325,…

Streaming Video Alliance Announces Recipients of Annual Membership Grant Program and Introduces New Industry Conference, SEGMENTS:2020

Alliance's Membership Grant Program Welcomes Three New Members; SEGMENTS:2020 Call for Speakers is Now Open The Streaming Video Alliance (the Alliance), a global technical association solving technical challenges to improve the video experience at scale, announced the recipients of its 2020 Membership Grant Program, now in its third year. The Alliance also introduced SEGMENTS:2020, a new industry conference about the streaming video workflow, and has opened the call for speakers. "On the heels of our five year…

Ada Transforming Customer Service Industry with Disruptive Automation-First Strategy

Transforming Customer Service from Cost Center to Profit Center Leads to Triple Digit Revenue Growth; Positions Company for Explosive 2020 Ada, the market leader for Automated Customer Experience (ACX), is disrupting the customer service sector with a fundamentally new approach that brings an automation first strategy to drive cost savings and improved CSAT. Ada replicates manual behavior with machine learning freeing up expensive agents to pursue more meaningful, urgent tasks on behalf of customers. With Ada’s…

Avoma Introduces the First End-to-End AI Meeting Assistant

The most effective way to meet, collaborate and achieve meeting outcomes faster Avoma announces the first AI assistant for customer-facing teams that focuses on a meeting’s end-to-end lifecycle. It automates low-value tasks and augments high-value tasks that one has to do before, during and after each meeting. “Today, to have just one meeting with a customer, you have to juggle between 5-6 different applications. When you have 50+ meetings every month, the amount of context-switching, information loss and inefficient…