Chris Hays Becomes Chief Operating Officer; Hila Nir Serves as Chief Product Officer; Shane Murphy-Reuter Joins as Chief Marketing Officer ZoomInfo, a global leader in go-to-market intelligence solutions, announced three executive…
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2020 was supposed to be a transformational year for the mobile advertising industry. While it did indeed end up being transformational, it was in ways no one wholly expected as the pandemic changed everything - including media habits. 2021…
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Advertisers have come a long way since the panic of March 2020. Last spring, when stay-at-home measures were first introduced around the country, out-of-home and movie theater advertising fell practically overnight. Meanwhile, consumers’…
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AdColony, the in-app marketplace for brands, with a focus on gaming, unveiled sponsorship rights to Moonton’s best known multiplayer online battle arena game, Mobile Legends: Bang Bang, via their recently announced partnership with…
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LiveXLive Media, a global platform for livestream and on-demand audio, video and podcast content in music, comedy and pop culture announced that they will partner with iHeartMedia to exclusively livestream stream the "iHeartCountry Album…
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Record Funding for Graph Database Category, Led by Tiger Global, Signals the Next Wave in Analytics to Fuel Powerful Insights for Artificial Intelligence TigerGraph, provider of the leading graph analytics platform, announced it has raised…
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I used to be terrified of bugs. The type of bug didn’t matter. It could be a teeny, tiny ant and I’d want to run into another room. A friend of mine once said, “look how small the bug is and look how big you are, there’s no reason to be…
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“Barbie & Chelsea The Lost Birthday,” the first piece of content to feature Barbie’s little sister in a starring role, will launch on broadcasters and streaming services around the world beginning this spring On the heels of the…
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Delta Media Group announced that it would rapidly finalize and deploy a full-featured, wholly independent real estate showing service nationwide in response to an "avalanche of immediate industry support." The new service will be called…
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BlackBerry Limited announced enhancements to its BlackBerry Radar® H2 intelligent, data-driven asset monitoring devices to help the world's transportation businesses reduce costs and securely improve the utilization of their trailers,…
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AppSwarm, Corp., a software development company and aggregator of mobile applications, announces new live streaming feature for its SwarmConnect video conferencing service. SwarmConnect now supports live streaming through RTMP (Real Time…
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New program addresses the increased demand for advanced data-security solutions for mission-critical privacy, AI, and cloud initiatives by equipping partners with the tools needed to meet joint-customers’ unique requirements Protegrity, a…
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New Transparency Report unveils unseen data: Over 2.2m (5.7%) fake* reviews were detected and curbed from nearly 39 million written in 2020 Trustpilot enforces platform guidelines issuing over 1,000 formal ‘cease and desist'…
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Single vendor solution now supports Amazon, Instacart, Walmart and Target for cohesive cross-platform online advertising strategies Ideoclick, Inc., the provider of the industry's leading e-commerce optimization platform, announced its…
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The past year’s economic downturn brought on by the COVID-19 pandemic has posed new challenges for marketers across industries. As businesses looked to protect cash flow, marketing teams were often the first to feel the impacts of…
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If you read MarTech Series, I don’t need to tell you that e-commerce has accelerated, grown, and blown down brick-and-mortar doors over the past year. Now, marketing leaders are strategizing how to gain an edge in this crowded arena where…
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Touchless interaction between consumers and brands is the new norm. Even after this pandemic ends, marketers can bet that contact-free interactions will continue on. Why? It’s easier, safer, and enables businesses to deliver a better…
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QUICKOM by Beowulf, the global leader for decentralized cloud communications, announced the release of the groundbreaking end-to-end encryption offering in addition to its comprehensive technology stack. This new release will protect…
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A Cendyn & NextGuest combination creates the largest scalable CRM & Digital Marketing provider for the hospitality industry Cendyn, the leading provider of cloud software and Digital Marketing services for the hospitality industry,…
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"For years, MarTech has been centered around collecting and organizing different types of data and then using it to communicate to customers across various channels. Even as the channels themselves have evolved, marketing ‘in the moment’…
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