Toronto-Based Firm to Add New Solutions to Growing Suite of Marketing and Fundraising Services for Nonprofits

RKD Group, a leading provider of marketing and fundraising solutions for nonprofits, announced the acquisition of Direct Point Group (DPG), a Toronto, Canada-based direct-response fundraising agency.

“We are truly excited to welcome the DPG team to RKD Group.  DPG has a stellar reputation for providing breakthrough direct response fundraising and marketing services to a wide range of Canadian and US-based non-profits,” said RKD Group CEO Tim Kersten.  “DPG’s capabilities in direct response television production, mid-level donor strategy, gift-giving catalogues, in addition to core direct response capabilities, will further deepen the solutions that RKD Group offers our clients.”

Marketing Technology News: DoubleVerify Partners with Snapchat to Authenticate Media Quality

DPG will be rebranded as RKD Direct Point, a division of RKD Group.  The acquisition will establish RKD Group’s presence in Canada through its Toronto office.

“We look forward to sustaining DPG’s existing strong client relationships, and exploring opportunities with new organizations,” said Kersten.

Marketing Technology News: Dynamic Yield Launches Affinity-Based Personalization

DPG Founder and President Duke Smith has been named Senior Vice President of RKD Direct Point, reports to Kersten, and joins the company’s Executive Leadership Team. 

Smith added, “Today’s announcement rings in a new era for DPG as a part of the RKD Group family. We have a shared vision for the nonprofit sector and a passion to bring innovation to our clients as we continue our work to make the world more humane, just and compassionate.”

Marketing Technology News: LATV Network Launches “History by Us” in Celebration of Hispanic Heritage Month